Financial Specialist: La Crosse Branch

uwcu· Financial Specialist
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📍 La Crosse, WI, USFULL TIME💰 USD 25+/yr

About this role

Overview

UW Credit Union is hiring for a Financial Specialist to serve our members at our La Crosse branch

 

Financial Specialists play an instrumental role in the retention and satisfaction of our members.  Using the UW Credit Union ‘Members for Life philosophy’, the Financial Specialist’s purpose is to establish and maintain relationships with members, uncover their true needs, provide education on financial options, and make recommendations to help members achieve their financial dreams. 

 

In creating meaningful connections, Financial Specialists see every ‘you’ – from opening a member’s first checking account, to applying for an auto loan or first mortgage, to discussing retirement savings, and beyond. Financial Specialists are not solely driven by sales results. True to our reputation, Financial Specialists at UW Credit Union take time to provide quality solutions unique to each member.  Humanity counts most to us, and we would rather miss a sales goal, than make a recommendation that is not in the member’s best interest.

 

Why This Job Is Right for You

 

Your role, involves understanding members' needs, offering financial education, consultative sales - making tailored recommendations to help them achieve their financial goals and dreams.

 

As a Financial Specialist, you'll experience the meaningful impact of your assistance, guiding members through pivotal financial moments such as opening their first account, securing loans, and planning for retirement. At UW Credit Union, our focus is on providing personalized solutions that truly benefit each member and making a positive difference in members' lives!

 

Do you have experience with consultative sales and/or recommending products and services to customers? Are you self-motived, curious, empathetic, and solutions-oriented? If yes, then this is the job for you!

 

Responsibilities

Every day will be different, but below is a snapshot of what you will do:

  • Start the day at your assigned branch location and meet with you team for a morning huddle to discuss updates and goals for the day
  • Greet members as they come into the branch and be a resource to our members
  • Meet with members to learn about their financial goals and educate them on financial products and services
  • Open up accounts, complete loan applications, answer member questions, and handle transactions
  • Understand all credit union products and services through training and self-guided learning tools
  • Call members to check-in and follow-up on new account activity 
  • Partner with team members to meet the goals for product sales and referrals
  • Be a leader at the branch and serve as a mentor and positive role model for Tellers and Financial Specialists
  • Handle escalations to effectively address critical member needs and concerns

Qualifications

What You’ll Need to Succeed

These skills and experiences are essential to your success:

  • 3+ years of customer service and/or consultative sales experience
  • Demonstrated analytical, accuracy and problem-solving skills
  • Ability to learn a wide range of knowledge and continue to learn and develop your skill-set in a robust feedback environment
  • Strong verbal and written interpersonal communication skills
  • Ability to develop and maintain positive relationships and provide top-notch service
  • Demonstrated experience being flexible, adaptable, coachable, and collaborative in an autonomous and constantly changing work environment
  • Natural skill-set to lead and influence others
  • Proficiency with personal computer and office software
  • Must obtain and maintain Notary Public certification in accordance with state requirements

These attributes and knowledge are desired but not required:

  • 1-2 years of experience working in a financial institution or in a retail leadership role
  • Knowledge of new accounts, savings instruments, and consumer lending
  • Consultative sales experience 

 

Working at UW Credit Union

Why work for UW Credit Union?

Join one of Wisconsin’s premier financial institutions, a National Top Workplace and multi-year recipient of Madison Magazine’s Best Places to Work, Wisconsin State Journal’s Top Workplaces, and Milwaukee Journal Sentinel’s Top Workplaces to receive:

  • 21.5+ days annual paid time off
  • 2 weeks paid caregiver leave
  • 2.5 weeks paid new child parental leave
  • 2 days paid volunteer time
  • 11 paid holidays (includes your birthday!)
  • 401k company match of up to 5%, plus approximately 4% discretionary match
  • Variable bonus reward
  • Competitive Medical, Dental and Vision plans, including domestic partner eligibility
  • Employee Assistance Program
  • And more!

All employees must possess valid work authorization to work for UWCU on the date of hire.  UWCU does not provide immigration sponsorship or support for employment authorization to include, but not limited to, sponsorship or support for H-1B, F-1 OPT, TN, or other visa category. 

Frequently Asked Questions

What is the salary for the Financial Specialist: La Crosse Branch role at uwcu?
The listed salary for this Financial Specialist: La Crosse Branch position at uwcu is USD 25+/yr. This is an FULL TIME role.
Where is the Financial Specialist: La Crosse Branch position at uwcu located?
This Financial Specialist: La Crosse Branch role at uwcu is based in La Crosse, WI, US. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Financial Specialist: La Crosse Branch role at uwcu full-time or part-time?
This is listed as a FULL TIME position. It is posted as a Financial Specialist: La Crosse Branch role in the Financial Specialist department at uwcu.
Which team or department does the Financial Specialist: La Crosse Branch at uwcu belong to?
This Financial Specialist: La Crosse Branch position is part of the Financial Specialist department at uwcu. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Financial Specialist: La Crosse Branch position at uwcu?
Click the "Apply Now" button on this page. You will be redirected to uwcu's official application portal hosted on icims where you can submit your application directly.
When was the Financial Specialist: La Crosse Branch job at uwcu posted?
This Financial Specialist: La Crosse Branch position at uwcu was posted on May 27, 2026. Apply as soon as possible — early applications are often reviewed first.
Financial Specialist: La Crosse Branch
uwcu · 💰 USD 25+/yr
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