Senior Digital Experience Designer
About this role
Company Mission
Payhawk is a leading global spend management solution for scaling businesses. Headquartered in London and combining company cards, reimbursable expenses and accounts payable into a single product; its future-facing technology enables finance teams to control and automate company spending at scale.
The Payhawk customer base includes fast-growing and mature multinational companies in 32 countries including LuxAir and Wagestream. With offices in New York, London, Berlin, Munich , Barcelona, Paris, Amsterdam, Vilnius and Sofia; Payhawk is backed by renowned investors such as Lightspeed Venture Partners, Greenoaks, QED Investors, Bek Ventures and Eleven Ventures.
Our values include supporting flat hierarchies, taking ownership and responsibility, seeking and providing feedback, managing constructive critique, and speaking our minds. We understand that the best ideas don’t all come from the same place, so we encourage diversity and inclusion in all areas of our work.
The future of fintech is about more than money, and we believe in work-life balance, continual learning, and empowered teams. We’re also on a journey to measure and improve our environmental and social impact. From virtual cards to digital subscriptions, our software and automation help take paper out of the equation for our customers, too.
We’re changing the world of payments, and we’re looking for an exceptional team to help us.
About the Role
Shape the digital experiences that define how the world perceives Payhawk.
As a Senior Digital Experience Designer, you will create high-impact web experiences and digital assets that directly influence user engagement, conversion, and pipeline. You’ll work at the intersection of brand, UX, and performance — partnering closely with the Web Presence team, Content, SEO, Performance Marketing, ABM and Product Marketing teams.
You will take ownership of designing new sections of the website (homepage, pricing, platform, solutions, PPC and ABM landing pages), creating breakthrough creative for paid channels (LinkedIn and programmatic), and elevating UX consistency, motion, and visual quality across Payhawk’s digital ecosystem. This is a senior role for a designer who works autonomously, thinks strategically, starts with data, and drives evidence-based decisions.
If you’re a digital-first designer who combines strong craft with UX insight, performance thinking, and a bias for experimentation, this role gives you high visibility and meaningful impact on Payhawk’s growth.
Key responsibilities
- Design and deliver end-to-end web pages (e.g., homepage, pricing, PPC, and ABM landing pages) informed by user data and business objectives.
- Develop high-quality UX layouts, wireframes, and designs that translate product messaging into intuitive digital experiences.
- Create paid social and programmatic ad creatives, optimizing performance through A/B testing and collaboration with Performance Marketing.
- Enhance and expand the design system, developing reusable templates and addressing UX/UI inconsistencies.
- Collaborate across teams (Content, PMM, SEO, ABM, Web PM, developers, and Brand Designers) to ensure high-impact, search-friendly designs and seamless execution.
Requirements
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- 4–5 years of experience as a Web, Digital, or Marketing Designer.
- Experience in SaaS, tech, or performance-driven environments is a plus.
- A strong portfolio demonstrating ownership of complex web pages, UX flows, landing pages, components, and high-performing ads.
- Deep expertise in Figma (components, responsive design, prototyping, design systems).
- Strong understanding of UX principles, IA, conversion design, and behavioural patterns.
- Demonstrated ability to use analytics, heatmaps, session recordings, and user research to inform design recommendations.
- Experience running or participating in user testing (e.g., Wynter, A/B tests, preference tests).
- Ability to pitch and defend design decisions based on evidence, not preference.
- Experience preparing developer-ready handoffs and working closely with engineers in iterative cycles.
- High proficiency designing ads for paid social and programmatic channels.
- Excellent communication skills and experience working in cross-functional teams.
- Highly organised, able to manage multiple workstreams, and committed to continuous improvement.
- A mindset that blends creativity, rigour, and performance thinking.
- Strong knowledge of Adobe After Effects for motion assets is a plus.
Company Benefits
- Competitive compensation package based on experience.
- 30 days holiday paid leave.
- One week exchange policy to another Payhawk office (London, Berlin, Barcelona, Paris, Amsterdam and Vilnius).
- Flexible working hours and opportunity to work from home.
- Regular team-wide events.
- Additional medical care.
- MultiSport card fully funded by us.
- Company office massages.
- Personal assistant service.
- Opportunity to use the Payhawk product (that is, essentially, built by you).
We know exceptional creative leaders come with different strengths, and we don’t expect a perfect checklist match. If you’re excited by the mission, bring strong creative and digital experience, and feel you can grow into the full scope of this role, we’d love to hear from you.
Please note that, unfortunately, we cannot provide visa sponsorship, and to be considered for this role, candidates must be able to provide proof of their eligibility to work in Bulgaria.
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