Analytics Lead, Market Insights

lyft· Central Market Management & AI
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📍 Toronto, Canada

About this role

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive.

The Marketplace organization drives Lyft’s business growth and ensures our marketplace performs reliably and efficiently. Within Marketplace, the Market Insights team is responsible for the health and growth of Lyft’s top regions.

We are looking for an analyst to join the Market Insights team to identify key opportunities in these regions and influence strategy across the company. From long-term strategic decisions to weekly agile operations, you will own a range of business-critical work. You will identify our marketplace’s most critical gaps, create business and product strategies to address them, and partner with cross-functional teams to deliver impact.

The ideal candidate is proactive, has strong analytical capabilities, and can collaborate effectively across teams. 

Responsibilities:

  • Become an expert in rideshare marketplace behaviors/trends and support leadership in data-informed business strategies and decisions 
  • Leverage data and analytics to identify problems and opportunities in Lyft’s top regions, synthesize the trends and insights, and recommend action plans
  • Operate within rideshare decision-making frameworks with a critical lens, evaluating areas of improvement and business growth opportunities
  • Partner with Data Science, Product, Engineering, and other teams to deliver business, product, and strategy improvements 
  • Be proactive in pursuing opportunities and have a true ownership mindset to get things done

Experience:

  • Bachelor’s degree with a focus in analytics, statistics, economics, finance, marketing, or other quantitative fields
  • 3+ years experience in management consulting, strategic data science/analytics roles in a technology company, or an equivalent analytical role in a high growth startup
  • Experience analyzing data, extracting key insights and trends, and producing actionable recommendations from the data
  • Ability to think strategically and tackle open-ended problems, leading to analysis, recommendations, and next steps
  • Experience building relationships and influence with cross-functional teams
  • Strong written and verbal communication skills with the ability to present findings and recommendations to different types of stakeholders, including senior leadership
  • Proficient in SQL and Excel/Google Sheets with strong quantitative analysis and data visualization skills
  • You are a self-starter, take ownership, and are proactive; you have an eagerness to identify opportunities and a drive for impact

Benefits:

  • Extended health and dental coverage options, along with life insurance and disability benefits
  • Mental health benefits
  • Family building benefits
  • Child care and pet benefits
  • Access to a Lyft funded Health Care Savings Account
  • RRSP plan to help save for your future
  • In addition to provincial observed holidays, salaried team members are covered under Lyft's flexible paid time off policy. The policy allows team members to take off as much time as they need (with manager approval). Hourly team members get 15 days paid time off, with an additional day for each year of service 
  • Lyft is proud to support new parents with 18 weeks of paid time off, designed as a top-up plan to complement provincial programs. Biological, adoptive, and foster parents are all eligible.
  • Subsidized commuter benefits

Lyft is committed to creating an inclusive workforce that fosters belonging. Lyft believes that every person has a right to equal employment opportunities without discrimination because of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, marital status, family status, disability, pardoned record of offences, or any other basis protected by applicable law or by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind.  Accommodation for persons with disabilities will be provided upon request in accordance with applicable law during the application and hiring process. Please contact your recruiter if you wish to make such a request.

Lyft highly values having employees working in-office to foster a collaborative work environment and company culture. This role will be in-office on a hybrid schedule — Team Members will be expected to work in the office at least 3 days per week, including on Mondays, Wednesdays, and Thursdays. Lyft considers working in the office at least 3 days per week to be an essential function of this hybrid role. Your recruiter can share more information about the various in-office perks Lyft offers. Additionally, hybrid roles have the flexibility to work from anywhere for up to 4 weeks per year. #Hybrid

The expected base pay range for this position in the Toronto area is CAD $102,000 - CAD $127,500, not inclusive of potential equity offering, bonus or benefits. Salary ranges are dependent on a variety of factors, including qualifications, experience and geographic location. Your recruiter can share more information about the salary range specific to your working location and other factors during the hiring process.

Lyft may use artificial intelligence to screen applicants, however, Lyft employees make the ultimate selection and hiring decisions.

This job fills an existing vacancy.

Frequently Asked Questions

Is the salary disclosed for the Analytics Lead, Market Insights position at lyft?
The salary for this Analytics Lead, Market Insights role at lyft is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Analytics Lead, Market Insights position at lyft located?
This Analytics Lead, Market Insights role at lyft is based in Toronto, Canada. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Which team or department does the Analytics Lead, Market Insights at lyft belong to?
This Analytics Lead, Market Insights position is part of the Central Market Management & AI department at lyft. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Analytics Lead, Market Insights position at lyft?
Click the "Apply Now" button on this page. You will be redirected to lyft's official application portal hosted on greenhouse where you can submit your application directly.
When was the Analytics Lead, Market Insights job at lyft posted?
This Analytics Lead, Market Insights position at lyft was posted on May 19, 2026. Apply as soon as possible — early applications are often reviewed first.
Analytics Lead, Market Insights
lyft
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