Analytics Lead, Marketplace Strategy

lyft· North America Rideshare Marketing
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📍 San Francisco, CA

About this role

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive.

The Marketplace team at Lyft is responsible for accelerating the growth of the business and for delivering our top business/company goals related to marketplace and business performance.

Within Marketplace, the Decisions & Insights team identifies and develops an understanding of our marketplace’s most critical problems & opportunities and creates business & product strategies to address them.  We’re looking for an Analytics Lead to drive deep dive business & product analyses and communicate key trends in our data to senior leadership.

The ideal candidate has strong analytical problem solving skills, effective communication skills, and proactively takes ownership of their workstreams.

Responsibilities:

  • Develop hypotheses and analytical frameworks for understanding market dynamics and provide recommendations to senior leadership.
  • Influence business strategy and product roadmaps through insightful analytics and business modeling. Be an analytical thought leader.
  • Analyze marketplace product & marketplace trends and provide cross-functional teams with actionable insights on improvements and problem areas.
  • Evaluating areas of improvement and business growth opportunities within our business.
  • Work in a fast-paced environment and effectively manage time to deliver business impact in a time-efficient manner
  • Become an expert in marketplace trends and support weekly reporting for the senior leadership.

Experience:

  • 4+ years experience in management consulting, strategic data science/analytics roles in a technology company, or an equivalent analytical role in a high growth startup
  • Experience in leading high visibility projects and influencing others in a cross-functional team environment
  • Experience in communicating with and presenting to senior leaders and data storytelling
  • Strong ability in building decision making frameworks and data analysis, able to understand business issues, analyze large amounts of data, and draw actionable conclusions
  • Entrepreneurial self-starter - you naturally take ownership, look for opportunities, and do whatever it takes to drive results
  • Skills:
    • Ability to independently break down large datasets and synthesize inputs from multiple sources
    • Ability to think strategically about complex and unstructured business problems, leading to recommendations and action plans
    • Ability to craft a compelling story and concisely present recommendations across teams and levels including both technical and non-technical audiences
    • Ability to manage, influence, negotiate, and inspire others in a fast-moving environment
    • Ability to use data visualization tools to provide actionable insights and reusable frameworks
    • Strong written and verbal communication skills for internal stakeholders, including senior leadership
    • Strong product and user experience sense
    • Excellent organization, planning skills, and attention to detail
    • Advanced analytical and problem solving skills
    • Proficiency in SQL

Benefits:

  • Great medical, dental, and vision insurance options with additional programs available when enrolled
  • Mental health benefits
  • Family building benefits
  • Child care and pet benefits
  • 401(k) plan to help save for your future
  • In addition to 12 observed holidays, salaried team members have discretionary paid time off, hourly team members have 15 days paid time off
  • 18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
  • Subsidized commuter benefits
  • Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program

Lyft is an equal opportunity employer committed to an inclusive workplace that fosters belonging. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, age, genetic information, or any other basis prohibited by law. We also consider qualified applicants with criminal histories consistent with applicable federal, state and local law.

Lyft highly values having employees working in-office to foster a collaborative work environment and company culture. This role will be in-office on a hybrid schedule — Team Members will be expected to work in the office 3 days per week on Mondays, Wednesdays, and Thursdays. Lyft considers working in the office at least 3 days per week to be an essential function of this hybrid role. Your recruiter can share more information about the various in-office perks Lyft offers. Additionally, hybrid roles have the flexibility to work from anywhere for up to 4 weeks per year. #Hybrid

The expected base pay range for this position in the San Francisco area is $118,000 - $147,500 not inclusive of potential equity offering, bonus or benefits. Salary ranges are dependent on a variety of factors, including qualifications, experience and geographic location. Your recruiter can share more information about the salary range specific to your working location and other factors during the hiring process.

Frequently Asked Questions

Is the salary disclosed for the Analytics Lead, Marketplace Strategy position at lyft?
The salary for this Analytics Lead, Marketplace Strategy role at lyft is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Analytics Lead, Marketplace Strategy position at lyft located?
This Analytics Lead, Marketplace Strategy role at lyft is based in San Francisco, CA. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Which team or department does the Analytics Lead, Marketplace Strategy at lyft belong to?
This Analytics Lead, Marketplace Strategy position is part of the North America Rideshare Marketing department at lyft. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Analytics Lead, Marketplace Strategy position at lyft?
Click the "Apply Now" button on this page. You will be redirected to lyft's official application portal hosted on greenhouse where you can submit your application directly.
When was the Analytics Lead, Marketplace Strategy job at lyft posted?
This Analytics Lead, Marketplace Strategy position at lyft was posted on Feb 20, 2026. Apply as soon as possible — early applications are often reviewed first.
Analytics Lead, Marketplace Strategy
lyft
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