Account Executive (SMB & Mid-Market)
About this role
About Hauler Hero
Hauler Hero is a vertical SaaS platform modernizing the waste hauling industry. Hauling generates $90B+ in annual revenue in the US and Canada, yet most operators still rely on legacy software and spreadsheets.
We deliver a modern operating system for haulers covering dispatch, routing, CRM, billing, accounting, and payments.
Today we serve 200+ hauling companies, with a product built specifically for the operational and financial realities of this industry.
The Role
We are hiring an Account Executive to own full-cycle sales for new logo acquisition. This is not order-taking. You will run discovery, demo complex operational workflows, navigate multi-stakeholder buying groups, and close transformation-level deals.
Most deals close remotely, with travel for key customer and industry relationships.
What Youβll Do
Own full sales cycles from first call through close
Run discovery across operational, financial, and executive stakeholders
Demo workflows across routing, billing, CRM, and payments
Build and manage pipeline in HubSpot
Partner with SDRs, Sales Engineering, and Marketing
Travel ~30β50% for customer meetings and events
The Numbers
Priority segments: SMB haulers (5β100 trucks) and Mid-Market
Average deal size: $15Kβ$250K ACV (SMB), $4Kβ$15K (VSB)
Most competitive wins occur at $25K+ ARR deal sizes
Sales cycles: ~30β60 days (SMB), 90β120 days (Mid-Market)
Annual quota: ~$750K ARR
Current team: 4 AEs, 2 SDRs, 1 Sales Engineer
What Success Looks Like
First 90 Days
Complete product, persona, and industry onboarding
Shadow top-performing reps and run first demos
Build qualified pipeline equal to ~3Γ quota coverage
By 6 Months
Consistently hit monthly new ARR targets
Close your first mid-market ($50K+ ACV) deal
Maintain accurate pipeline in HubSpot
By 12 Months
Consistently exceed annual quota
Contribute to refining our sales process and playbooks
What Weβre Looking For
3+ years of full-cycle SaaS sales experience
Experience selling complex operational or workflow software
Comfortable navigating multi-stakeholder deals
Strong discovery and demo skills
Willingness to travel as needed
Why Join
Competitive compensation including salary, equity, and health benefits
Category-defining product in an overlooked industry
Direct impact in an early-stage GTM organization
Remote-first team with flexible work location
Flexible PTO
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