Digital Director (Program Lead) APAC
About this role
Who We Are
VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
Digital Director (Program Lead)
Location/languages: Singapore
Type: Full-time
Role Overview
The Regional DPMM Lead is responsible for driving the performance, consistency, and evolution of the DPMM program across Asia. This role operates at both strategic and operational levels—ensuring global program frameworks are effectively implemented, while enabling Regional Leads and DPMMs to deliver scalable, high-impact partner marketing execution.
As the regional program owner, this role acts as the critical bridge between Tech Sector global stakeholders, VML global program leadership, and regional execution teams. The Regional Lead ensures alignment to Tech Sector priorities, maintains governance and performance standards, and builds the capability of the DPMM function to deliver measurable business outcomes at scale.
Stakeholder Management & Tech Sector Alignment
• Act as the primary regional liaison to Tech Sector stakeholders
• Ensure alignment to CSA priorities, solution plays, incentive programs and GTM motions
• Partner closely with Tech Sector field teams, Corp program owners and partner ecosystem leaders
• Represent the program in regional governance forums and leadership discussions
Experience & Qualifications
• 15+ years in partner marketing, program management, or GTM leadership, preferably in the tech sector
• Proven experience leading regional or global programs at scale
• Strong leadership experience managing distributed teams across markets
• Experience working with Tech Sector stakeholders, partner ecosystems, or similar global organizations
• Demonstrated success in driving performance metrics (pipeline, ROI, partner engagement)
• Strong operational and governance experience, including dashboards and reporting frameworks
What Success Looks Like
• Consistent, high-quality execution of the DPMM program across the region
• Strong alignment between Tech Sector priorities and partner GTM execution
• Measurable impact on pipeline, ROI, and partner performance
• High-performing, well-enabled DPMM teams delivering at scale
• Clear governance, visibility, and accountability across all program dimensions
• Strong stakeholder satisfaction across Tech Sector and partner ecosystem
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X.
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