Growth Marketing Manager

About the team

The Online Growth & Marketing team is responsible for driving SumUp's online acquisition and leading marketing efforts in Brazil, one of our most strategic markets. As Growth Marketing Manager, you'll own both Brazil's marketing agenda and acquisition engine end to end — from brand awareness and local campaigns to performance marketing and digital growth. You'll oversee one of the region's largest marketing budgets, lead a team of marketers and performance specialists, and work closely with local and global teams to deliver measurable business impact. This is a high-impact role for someone who enjoys diagnosing complex problems, building clear plans of action, and constantly uncovering new growth opportunities.

👉 Get a feel for life in our São Paulo office.

What you'll do

• Lead Brazil's local marketing strategy across awareness, digital acquisition, and growth channels
• Partner with global teams to adapt and execute campaigns locally, while shaping media strategy, partnerships, and market-specific initiatives for Brazil
• Own top-of-funnel growth across paid and organic channels, delivering against acquisition, revenue, and payback targets
• Define and execute online acquisition strategies across web and app, including paid acquisition channels such as Google, Meta, and TikTok
• Drive SEO and organic growth initiatives, app growth and app-store optimisation strategies, and conversion-rate optimisation across key customer journeys
• Lead testing and experimentation initiatives to improve conversion rates, channel efficiency, and overall marketing effectiveness
• Work closely with Data, Pricing, and Martech teams to turn performance insights into clear optimisation opportunities and scalable growth actions
• Lead and develop a team across marketing and performance marketing, setting priorities, establishing operating rhythms, and continuously raising the performance bar

You'll be great for this role if…

• Strong track record leading paid and organic acquisition programmes, with hands-on experience across channels such as Google, Meta, and app stores
• Experience managing significant media budgets and holding accountability for acquisition and revenue targets
• Proficiency in A/B testing tools (such as Optimizely) and data visualisation platforms (such as Tableau)
• Familiarity with CMS platforms (ideally Builder.io) and a working knowledge of HTML/CSS to collaborate on landing pages
• Fluency in English and Portuguese, with the ability to communicate clearly across local and global teams
• Previous leadership experience, with the ability to assess team performance and build a high-functioning group

Why you should join SumUp

🌎 Work on a product used by millions of small businesses across 37 markets, from our São Paulo office

🌈 Be part of an inclusive and collaborative environment where different perspectives are valued

🏖️ 30 days of paid annual leave

🩺 Health and dental insurance (SulAmerica and Careplus)

🍽️ Meal and food vouchers (Pluxee)

🚗 Transportation vouchers

👶 Extended parental leave

💪 Gympass / Wellhub access

🤝 Employee referral programme with additional rewards

🎓 Access to learning and development opportunities across SumUp globally

About SumUp

Be empowered to do more that matters.

At SumUp, we're on a mission to empower small businesses across the globe by providing simple and affordable tools that allow them to thrive. Today, over 4 million businesses in 37 markets rely on SumUp as their financial partner to manage payments, finance and customer relationships.

Our commitment to small businesses is reflected in our diverse team of over 3,000 SumUppers from over 90 nationalities, united by global collaboration and an innovative mindset. Our core values lay the foundation for who we are and what we stand for, shaping our work culture and driving our success. We foster inclusivity and a continuous learning culture, providing a safe space for personal and professional growth. Our differences make us unique and strong as we strive to create an environment where everyone belongs and feels supported, no matter how they identify.

SumUp is proud to be an Equal Employment Opportunity employer, actively seeking and embracing diversity in our workforce. We don't make hiring or employment decisions based on race, colour, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age or any other basis protected by applicable laws or prohibited by company policy. Our commitment extends beyond recruitment to creating a safe and respectful workplace where harassment of any form is strictly prohibited. Discover more about our culture and opportunities on our careers website, and follow our journey on LinkedIn, Instagram, and TikTok.