About this role

Position: Senior Director, APAC Sales

Position Type: Full time

Department: International Sales

Location: Singapore, Australia, or US West Coast; domestic and international travel up to 50%

Experience: Bachelor’s degree required; Master’s preferred.10+ years of experience in life sciences and NGS sales, with multi-country regional management experience.

 

Position Summary

We are seeking an experienced Senior Director, APAC Sales who will play a pivotal role leading and directing all commercial sales efforts across the Asia-Pacific region to maximize revenue and operational excellence. This is an incredible opportunity for someone who is passionate about developing and executing a successful sales strategy for rapid growth across diverse APAC markets. We are looking for candidates with a proven track record of leading multi-country commercial organizations and experience with genomics sales. This role reports to the Chief Commercial Officer.

The successful candidate will thrive in a dynamic, fast-paced working environment and contribute directly to our company culture and success.  The candidate will also be a player coach in selling direct to KOL’s and managing a funnel while managing sales reps and distributors in the region.  If you possess the following and want to make a meaningful impact, we invite you to explore this role.

 

Responsibilities

  • Create and implement Watchmaker’s APAC sales strategy across direct and distributor markets
  • Key countries to focus and grow initially include: China, S. Korea, Japan, Australia, India
  • Lead and develop the APAC commercial team, partnering with the existing in-region team and adding new direct hires over time; ensure the team is motivated, mentored, incentivized, and retained
  • Identify, develop, and manage international distribution channels across APAC markets including Greater China, Japan, South Korea, Southeast Asia, ANZ, and India; provide sales, marketing, and customer support as needed
  • Establish relationships with KOL’s and key customers in the regions (leading Genome sequencing centers, services providers and translational laboratories utilizing NGS)
  • Leverage Commercial Operations and analytics to accurately forecast and implement operational plans to drive revenue growth across the region
  • Monitor and respond to APAC market dynamics to drive market development and expansion strategies
  • Collaborate appropriately with the Executive team, Marketing, R&D, Finance, Product Management, and Commercial Operations to translate regional customer feedback into current and future products
  • Coordinate sales and marketing campaigns across APAC markets to ensure rapid increase in regional sales
  • Own the APAC sales budget; set quarterly and annual sales goals by collaborating with Finance and Commercial Operations teams
  • Manage KOL relationships across clinical, pharma, and academic genomics segments to identify themes across customer needs and drive core initiatives to improve customer success
  • Engage directly in the field — KOL meetings, high-level prospecting, customer qualification at strategic accounts, trade shows, and conference presence
  • Represent Watchmaker at major industry conferences, tender events, and customer engagements across APAC
  • Sponsor regional regulatory and market-access workstreams in coordination with HQ

 

Education and Experience

  • Bachelor’s degree required (in life science or biomedical engineering preferred), Master’s preferred
  • 10+ years of experience in life sciences sales, with a career track record of enabling rapid and sustainable growth across APAC markets
  • Demonstrated experience in sales management, preferably in NGS sales, with a high level of business acumen in the life sciences tools market
  • Multi-country APAC quota ownership across direct and distributor channels
  • Strong understanding of distribution strategies and direct experience working with distributors, including contracting, performance management, and partner restructuring
  • Experience driving organizational excellence through developmental coaching and mentorship of regional sales teams
  • Mandarin fluency and demonstrated experience covering Greater China desirable
  • Familiarity with APAC regulatory pathways relevant to genomics and IVD products preferred
  • Knowledge of Salesforce or similar CRM
  • Proven experience conducting market analysis and identifying new opportunities

 

Application Procedure

To apply for the position, please submit the following in a PDF format on watchmakergenomics.com: 

  • Letter of motivation (upload where it says cover letter)
  • Resume or Curriculum vitae, highlighting relevant qualifications and experience

Applications without a Letter of Motivation will not be considered.

Applications will be accepted on a rolling basis and the position will remain open until filled; however, early submission is encouraged as review will begin immediately.

If selected to participate in the interview process, the names and contact information of three professional references who are able to assess your suitability for the position in terms of the specified requirements will be requested.

 

*** NO RECRUITMENT AGENCIES PLEASE

We are only accepting direct applications for this position. We are not working with external recruiters or agencies at this time. Unsolicited resumes or candidate submissions from third-party recruiters will not be considered and will be deemed the property of Watchmaker Genomics.

 

*** WE ARE AN EQUAL OPPORTUNITY/AFFIRMATIVE ACTION EMPLOYER

Watchmaker Genomics is committed to being an equal opportunity employer and creating a culturally diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, or veteran status or any other characteristics as protected by applicable law.

All applicants will be asked if currently eligible to work in the APAC region and travel without any restrictions or complex Visa requirements

Employment may be offered via a Professional Service Employer depending on the country

This position may be subject to pre-employment checks, drug screening and a background check for any convictions directly related to its duties and responsibilities. All pre-employment checks will comply with all applicable federal, state, and local laws.

Frequently Asked Questions

Is the salary disclosed for the Senior Director, APAC Sales position at watchmakergenomics?
The salary for this Senior Director, APAC Sales role at watchmakergenomics is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Senior Director, APAC Sales position at watchmakergenomics located?
This Senior Director, APAC Sales role at watchmakergenomics is based in Singapore, Australia, or US West Coast; domestic and international travel up to 50%. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Which team or department does the Senior Director, APAC Sales at watchmakergenomics belong to?
This Senior Director, APAC Sales position is part of the International department at watchmakergenomics. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Senior Director, APAC Sales position at watchmakergenomics?
Click the "Apply Now" button on this page. You will be redirected to watchmakergenomics's official application portal hosted on greenhouse where you can submit your application directly.
When was the Senior Director, APAC Sales job at watchmakergenomics posted?
This Senior Director, APAC Sales position at watchmakergenomics was posted on Jun 9, 2026. Apply as soon as possible — early applications are often reviewed first.
Senior Director, APAC Sales
watchmakergenomics
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