Marketing Manager – Malaysia & Singapore
anchanto· Marketing
About this role
The Role :
We are seeking an experienced Marketing Manager to join our marketing team and lead marketing initiatives across Malaysia and Singapore markets. Based in Malaysia, you will work closely with our APAC Marketing Director to manage comprehensive go-to-market strategies across digital channels, events, and account-based marketing programs to drive qualified pipeline for our enterprise solutions. This role requires both strategic thinking and hands-on execution, along with cross-functional collaboration with Central Marketing and Regional Sales teams.
Key Responsibilities:
- Execute integrated marketing channel strategies across Malaysia and Singapore markets.
- Manage full-funnel demand generation programs from awareness through conversion, optimizing campaigns to generate high-quality leads across both markets.
- Adapt and implement country-specific and segment-specific key messaging in campaigns and marketing assets.
- Plan and execute events to create engagement opportunities with target accounts and drive pipeline.
- Collaborate with Sales teams on pipeline targets, report on pipeline performance, and implement ABM plays for target accounts.
- Track and analyze campaign performance, pipeline metrics, and conversion rates, and provide regular reports to stakeholders on market performance.
- Create, maintain, and optimize campaign landing pages, nurture sequences, and retargeting flows that convert awareness into qualified opportunities.
- Coordinate with Central Marketing Team for design, content production, local website updates, event branding, and campaign assets while maintaining brand consistency.
- Source and coordinate with local vendors for creative production and merchandising needs.
- Prepare, update, and maintain marketing reports and documentation on schedule and adhere to process workflows.
Required Qualifications:
- 5+ years of marketing experience, preferably in B2B marketing or SaaS environments.
- Experience executing multi-channel campaigns and events in Malaysia and/or Singapore with an understanding of local business culture.
- Proven track record of measurable results in lead generation and pipeline contribution.
- Proficient in English with excellent writing and communication skills
Preferred Qualifications:
- Experience in e-commerce, supply chain, logistics, or omnichannel commerce technology sectors.
- Background in ABM and enterprise marketing targeting mid-market to enterprise accounts.
- Familiarity with HubSpot, Salesforce, or similar marketing automation and CRM platforms.
Frequently Asked Questions
Is the salary disclosed for the Marketing Manager – Malaysia & Singapore position at anchanto?
The salary for this Marketing Manager – Malaysia & Singapore role at anchanto is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Marketing Manager – Malaysia & Singapore position at anchanto located?
This Marketing Manager – Malaysia & Singapore role at anchanto is based in Malaysia. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Which team or department does the Marketing Manager – Malaysia & Singapore at anchanto belong to?
This Marketing Manager – Malaysia & Singapore position is part of the Marketing department at anchanto. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Marketing Manager – Malaysia & Singapore position at anchanto?
Click the "Apply Now" button on this page. You will be redirected to anchanto's official application portal hosted on greenhouse where you can submit your application directly.
When was the Marketing Manager – Malaysia & Singapore job at anchanto posted?
This Marketing Manager – Malaysia & Singapore position at anchanto was posted on Dec 22, 2025. Apply as soon as possible — early applications are often reviewed first.
Marketing Manager – Malaysia & Singapore
anchanto
You'll be redirected to anchanto's official application page on Greenhouse.