GTM Associate

lassie· Sales
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📍 San Francisco, CAFullTime

About this role

Our mission is to help small businesses run themselves. We’re starting with doctors’ offices, building autonomous systems that handle busywork and complete the workflows that keep the office moving every day. Our team is small, flat, and ambitious. We value craft, intellectual rigor, and direct communication.

About the role

As a GTM Associate at Lassie, you'll create the first spark of demand. You'll identify promising doctors' offices, run thoughtful outreach you'd want to receive yourself, schedule demos, and help us learn which messages actually land with small businesses.

What you'll do

  • Build lists of promising doctors' offices and run thoughtful outreach across email, phone, social, events, and more

  • Experiment with messages, segments, and channels to learn where demand is strongest

  • Run early discovery conversations to understand who's working in the practice, how the office operates, and where Lassie may or may not fit

  • Partner closely with Account Executives to schedule demos with offices that meet Lassie's ideal customer profile

  • Keep the GTM engine organized, measured, and moving

What we're looking for

  • You have 1–2 years of SDR or BDR experience

  • You move fast, think fast, and improve with every rep

  • You never give up, with a smile on your face

  • You build real rapport with a busy doctor in 90 seconds, and they feel it

  • You're self-aware, flag what isn't working, and know how to improve

  • You're excited about helping a small business run itself

Joining us

To start, you'll have a handful of conversations with our team and founders. If there is mutual excitement, we'll invite you to the office where you'll work on a small project and meet the team.

Frequently Asked Questions

Is the salary disclosed for the GTM Associate position at lassie?
The salary for this GTM Associate role at lassie is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the GTM Associate position at lassie located?
This GTM Associate role at lassie is based in San Francisco, CA. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the GTM Associate role at lassie full-time or part-time?
This is listed as a FullTime position. It is posted as a GTM Associate role in the Sales department at lassie.
Which team or department does the GTM Associate at lassie belong to?
This GTM Associate position is part of the Sales department at lassie. See the full job description for more information about the team structure and responsibilities.
How do I apply for the GTM Associate position at lassie?
Click the "Apply Now" button on this page. You will be redirected to lassie's official application portal hosted on ashby where you can submit your application directly.
When was the GTM Associate job at lassie posted?
This GTM Associate position at lassie was posted on Jun 3, 2026. Apply as soon as possible — early applications are often reviewed first.
GTM Associate
lassie
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