Senior Enterprise Account Executive

About Parsec

Parsec Automation, LLC (Parsec) is a trailblazing creator and provider of manufacturing operations management software. Consistently recognized by organizations like Gartner and IDC and a winner of numerous awards, including the Data Breakthrough Awards, American Business, and Best in Biz, Parsec exemplifies leadership in the dynamic, fast-paced manufacturing sector. With major companies such as Johnson & Johnson, Merck, Toyota, Proctor & Gamble, Eli Lilly, Hershey, Siemens, and DuPont leveraging its innovative TrakSYS™ platform to tackle even the most complex manufacturing challenges, Parsec’s solutions are actively optimizing efficiency, quality, and compliance at over 11,000 plants in more than 140 countries. Committed to customer success and driven by innovation, Parsec continues to fulfill its mission of making the management of manufacturing operations as simple as possible. 

Parsec is backed by BVP Forge, a $780M fund in partnership with the $20B Bessemer platform that has backed industry-defining businesses such as LinkedIn, MindBody, Procore, Shopify, and Toast. BVP Forge combines Bessemer’s front-line industry insights, proven growth IP, and robust executive network with tailored resources for self-sustaining companies and the ForgeEdge™ operational program.

The Opportunity

As a Senior Enterprise Account Executive for Parsec Automation, you will be the driving force behind our expansion across the UK, Ireland, and Netherlands with TrakSYS, our Manufacturing Execution System (MES) platform. You will target leading industrial and manufacturing organizations to deliver digital transformation at the factory floor level, positioning TrakSYS as the backbone of their global Industry 4.0 strategy.

This is a strategic “hunter” role requiring a consultative approach to navigate complex, multi-stakeholder enterprise sales cycles. In addition to driving revenue growth within established markets, this individual will play a key role in opening up new countries and expanding Parsec’s footprint across additional European regions over time.

Key Responsibilities

• Full-Cycle Revenue Ownership: Lead the end-to-end sales process from proactive prospecting and discovery to value-based selling, high-stakes negotiation, and final contract execution.
• Executive Alignment: Build trusted relationships with C-level stakeholders (CEOs, COOs, CTOs) and plant managers to align our MES solutions with their “Factory of the Future” initiatives.
• Territory Strategy: Develop and execute a regional sales plan for the UK, Ireland, and Netherlands market, identifying high-value accounts and maintaining a robust pipeline to meet or exceed annual quotas. Drive a land-and-expand strategy by owning the initial entry into Tier-1 accounts and developing a roadmap for global rollouts across multiple manufacturing plants.
• Market Expansion: Help establish Parsec’s presence in new European countries and emerging target markets by identifying opportunities, building relationships, and helping shape regional go-to-market strategy.
• Solution Consulting: Partner with Pre-Sales and Product teams to conduct deep-dive discovery calls and demonstrations that translate complex operational challenges into clear ROI. Partner closely with our GSI and regional Partner Managers, along with local integration partners, to leverage their influence within your target enterprise accounts.
• Value-Based Selling: Quantify the business impact of MES (e.g., OEE improvements, waste reduction, compliance) to build a compelling financial business case for CFO and COO approval.
• Forecast Excellence: Maintain a high degree of predictable revenue through meticulous CRM management (Salesforce) and mastery of the MEDDPICC qualification framework.
• Market Presence: Represent the company at major industrial trade shows and executive networking events throughout the UK, Ireland, the Netherlands, and broader Europe to build brand authority.

Qualifications & Requirements

• Experience: 7–10+ years of proven success in enterprise B2B software sales, specifically within manufacturing, MES, or PLM environments (strong preference given to direct MES experience).
• Industry Knowledge: Deep understanding of industrial manufacturing processes, supply chain dynamics, and the technical requirements of both process and discrete manufacturing.
• Strategic Selling: Mastery of consultative sales methodologies (e.g., Challenger, MEDDPICC, Value Based Selling) for long, complex sales cycles (typically 9–18 months).
• Regional Expertise: Understanding of the UK, Ireland, and Netherlands manufacturing landscape and the cultural nuances of selling into engineering-led organizations.
• The “Hunter” Mindset: A self-starter who thrives on uncovering new logos while possessing the patience and sophistication required for long enterprise sales cycles.
• Languages: Fluent English is required for both external client engagement and internal global collaboration. Dutch language skills are a plus for Netherlands-based candidates.
• Travel: Willingness to travel up to 40–50% across the UK, Ireland, the Netherlands, and broader Europe for on-site customer meetings, plant visits, Parsec’s Spain office, and occasionally to the US and HQ.

What’s in it for you?

• Competitive OTE: High base salary with uncapped commissions and accelerators for over-performance.
• Market Leadership: Selling a visionary product in a category that is currently a top priority for global manufacturing leaders.
• Work Style: High degree of autonomy and flexible working hours with a remote setup.