Business Development Manager - App Advertisers

baidu· International Business Division
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📍 Mountain View, CA

About this role

Job Title: Business Development Manager - App Advertisers
Job Location: Mountain View, CA
Job Type: Full-Time, Onsite, Monday – Friday

 

About the Role
We are hiring quota-carrying Business Development Manager to aggressively grow our app advertiser business in overseas markets. This is a hunter-focused role responsible for new logo acquisition, revenue growth, and pipeline ownership, with a strong emphasis on performance-driven app advertising (gaming, social, utility, consumer apps).

 

Job Responsibilities

  • Proactively identify, prospect, and close net-new app advertisers, with a strong focus on mobile user acquisition and performance marketing.
  • Own the entire sales cycle from outbound prospecting and discovery to proposal, negotiation, contracting, and deal closure.
  • Achieve and exceed quarterly and annual revenue quotas, with primary accountability for new logo acquisition.
  • Act as a consultative sales expert, understanding advertiser KPIs such as CPI, ROAS, LTV, and retention, and mapping them to DSP solutions.
  • Build and maintain a robust, forecastable sales pipeline, ensuring consistent deal flow.
  • Collaborate with internal teams (AM, Ops, Product) to ensure smooth advertiser onboarding and early campaign success.
  • Monitor industry trends, advertiser demand, and competitive landscape in mobile advertising, providing actionable market feedback.
  • Represent the company at industry events, conferences, and client meetings as needed.

 

Qualifications

  • Bachelor’s degree or higher, with 2-5 years of quota-carrying experience in digital advertising sales, performance marketing, or ad-tech related roles.
  • Demonstrated hunter mentality, with a track record of sourcing and closing new business.
  • Existing relationships with app advertisers in gaming, social, entertainment, or utility categories are a strong plus.
  • Solid understanding of mobile user acquisition ecosystems, including programmatic buying, DSPs, and performance-based pricing models.
  • Ability to independently manage cold outreach, discovery calls, solution pitching, and contract negotiation.
  • Strong communication, negotiation, and presentation skills.
  • Self-driven, resilient, and comfortable in a fast-paced, quota-driven environment.
  • Fluency in Chinese Mandarin is a plus; experience working with global advertisers is preferred.

 

What We Offer

  • Competitive base salary plus performance-based commission
  • Exposure to global app advertisers and international markets
  • High level of ownership and autonomy
  • Career growth opportunities within a fast-growing advertising business

Estimated Base Salary Range: $97,000–$150,000 USD 

Frequently Asked Questions

Is the salary disclosed for the Business Development Manager - App Advertisers position at baidu?
The salary for this Business Development Manager - App Advertisers role at baidu is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Business Development Manager - App Advertisers position at baidu located?
This Business Development Manager - App Advertisers role at baidu is based in Mountain View, CA. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Which team or department does the Business Development Manager - App Advertisers at baidu belong to?
This Business Development Manager - App Advertisers position is part of the International Business Division department at baidu. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Business Development Manager - App Advertisers position at baidu?
Click the "Apply Now" button on this page. You will be redirected to baidu's official application portal hosted on greenhouse where you can submit your application directly.
When was the Business Development Manager - App Advertisers job at baidu posted?
This Business Development Manager - App Advertisers position at baidu was posted on Mar 2, 2026. Apply as soon as possible — early applications are often reviewed first.
Business Development Manager - App Advertisers
baidu
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