CRM Executive

dmgmedia· Harmsworth Media
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📍 London

About this role

Location: Harmsworth Media Head Office - High Street Kensington, London
Position: Permanent

 

About the Role

 

Are you a data-driven marketer with a passion for high-quality journalism? Harmsworth Media is looking for a CRM Executive to join our team.

In this role, you will be at the heart of the growth strategy for two of the UK’s most respected titles: New Scientist and The I Paper. You will be responsible for executing a multi-channel strategy that touches every part of the subscriber journey - from the moment they onboard to long-term retention and win-back. This is a fantastic opportunity for a professional with 1–2 years of experience to leverage a world-class CRM platform and deliver truly personalised customer experiences.

 

Main Responsibilities

Strategic Execution & Automation

  • Support the Head of CRM in delivering our overarching roadmap
  • Audit and evolve automated lifecycle programs, including welcome series, renewals, and win-back flows
  • Partner with internal data teams to identify segmentation opportunities and maintain database hygiene
  • Manage a rolling A/B test plan to ensure every touchpoint is optimised for conversion

Campaign Management

  • Own the end-to-end production process: from creative ideation to technical deployment
  • Platform Expert: Build and deploy sophisticated campaigns within Sailthru, utilising its full suite of automation and personalisation tools
  • Ensure all tracking and technical triggers are flawlessly implemented

Insights & Reporting

  • Analyse performance using Google Analytics and Sailthru reporting tools
  • Translate complex data into actionable insights for stakeholders across Sales, Marketing, and Editorial
  • Proactively manage email deliverability, rendering, and technical troubleshooting

Quality & Compliance

  • Build high-value audience segments based on real-time user behaviour and intent
  • Act as the final "quality gatekeeper," ensuring all communications are on-brand, technically perfect, and mobile-optimised
  • Ensure all activity remains strictly compliant with GDPR and data privacy regulations

 

About You

Experience & Technical Skills:

  • 1–2 years in a dedicated CRM or Email Marketing role
  • Experience with Sailthru is a significant advantage (though we will consider experience in Braze, HubSpot, or similar)
  • A basic understanding of HTML/CSS for troubleshooting email templates
  • Proficient in Google Analytics and Excel for data manipulation

Core Competencies:

  • Copywriting: You have a natural flair for writing persuasive, engaging copy that resonates with curious and informed audiences
  • Analytical Mindset: You don't just report numbers; you understand the "why" behind them
  • Attention to Detail: You have a sharp eye for detail and a "right first time" mentality
  • Collaborator: You can build strong bridges between editorial, tech, and marketing departments

 

Package Description

Our benefits package increases the longer you’ve been with us. Here’s what to expect:

  • 25 days’ holiday (increasing by 1 per year up to a total of 30)
  • Pension plan and life cover
  • Discounts on online shopping, dining cards and vouchers, and access to our Employee Assistance Programme
  • Onsite gym, subsidised canteen and onsite nurse and GP clinics

Plus much more...

 

About Us

Harmsworth Media is a division within DMGT focused on growing premium subscription businesses. Currently, it is home to New Scientist and The i Paper, two publishing brands with ambitious strategic investments.

https://www.dmgt.com

 

Our Commitment

We are committed to increasing diversity and maintaining an inclusive workplace culture. We welcome applications from all qualified candidates regardless of their ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status, or disability.

We are Disability Confident Committed. Please let us know if you require any recruitment documentation in other formats or if you require reasonable adjustments to be made during the recruitment process. Please be assured that any such information will be held separately to your recruitment application and will not be considered as part of the selection process.

Frequently Asked Questions

Is the salary disclosed for the CRM Executive position at dmgmedia?
The salary for this CRM Executive role at dmgmedia is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the CRM Executive position at dmgmedia located?
This CRM Executive role at dmgmedia is based in London. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Which team or department does the CRM Executive at dmgmedia belong to?
This CRM Executive position is part of the Harmsworth Media department at dmgmedia. See the full job description for more information about the team structure and responsibilities.
How do I apply for the CRM Executive position at dmgmedia?
Click the "Apply Now" button on this page. You will be redirected to dmgmedia's official application portal hosted on greenhouse where you can submit your application directly.
When was the CRM Executive job at dmgmedia posted?
This CRM Executive position at dmgmedia was posted on Apr 30, 2026. Apply as soon as possible — early applications are often reviewed first.
CRM Executive
dmgmedia
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