Software Planning & Marketing Manager

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📍 Bayan Lepas, Penang, MYFULL TIME

About this role

Lattice Overview

There is energy here…energy you can feel crackling at any of our international locations. It’s an energy generated by enthusiasm for our work, for our teams, for our results, and for our customers. Lattice is a worldwide community of engineers, designers, and manufacturing operations specialists in partnership with world-class sales, marketing, and support teams, who are developing programmable logic solutions that are changing the industry. Our focus is on R&D, product innovation, and customer service, and to that focus, we bring total commitment and a keenly sharp competitive personality. Energy feeds on energy. If you flourish in a fast paced, results-oriented environment, if you want to achieve individual success within a “team first” organization, and if you believe you can contribute and succeed in a demanding yet collegial atmosphere, then Lattice may well be just what you’re looking for.

Responsibilities & Skills

Responsibilities: 

  • Define feature requirements for new products and tools required to ensure excellent customer experience and achieve business objectives
  • Prioritize product and tool features and investment with input from stakeholders & based on market needs
  • Drive implementation of features with cross-functional development teams including MRD/PRD reviews.
  • Define and drive new product go-to-market activities including messaging, promotion plan and competitive analysis
  • Partner with and enable sales to achieve product business results and customer success
  • Gather, analyze and incorporate customer feedback into product planning roadmap
  • Track and analyze progress to customer usability and adoption targets

Required Skills

  • 8+ years of technical experience in engineering, applications or technical marketing/product planning
  • Strong technical knowledge of FPGA products, tools and applications
  • Deep knowledge of how customers use and develop for FPGAs
  • Experience developing or consuming marketing requirement documents or product requirements documents
  • B.S. EE, Comp E or equivalent
  • Excellent verbal and written communication skills
  • Customer-focused mindset in all aspects of the job
  • Strong teamwork skills and ability to work effectively across organizational and geographic boundaries
  • Ability to work in a fast-paced environment, prioritize appropriately and deliver results against business objectives

Frequently Asked Questions

Is the salary disclosed for the Software Planning & Marketing Manager position at latticesemi?
The salary for this Software Planning & Marketing Manager role at latticesemi is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Software Planning & Marketing Manager position at latticesemi located?
This Software Planning & Marketing Manager role at latticesemi is based in Bayan Lepas, Penang, MY. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Software Planning & Marketing Manager role at latticesemi full-time or part-time?
This is listed as a FULL TIME position. It is posted as a Software Planning & Marketing Manager role at latticesemi.
How do I apply for the Software Planning & Marketing Manager position at latticesemi?
Click the "Apply Now" button on this page. You will be redirected to latticesemi's official application portal hosted on icims where you can submit your application directly.
When was the Software Planning & Marketing Manager job at latticesemi posted?
This Software Planning & Marketing Manager position at latticesemi was posted on Mar 26, 2026. Apply as soon as possible — early applications are often reviewed first.
Software Planning & Marketing Manager
latticesemi
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