Marketing Manager, Personal Lending

Join a Challenger Being a traditional bank just isn’t our thing, so we challenge ourselves to get creative in providing innovative banking solutions for Canadians. How do we get there? With a talented team of inquisitive and agile challengers that break through the status quo. So, if you’re passionate about redefining the future of banking—while having fun—this could be your next big opportunity. Our company continues to grow, and today we serve more than 800,000 customers across Canada through Equitable Bank, Canada's Challenger Bank™, and have been around for more than 50 years. Equitable Bank's wholly-owned subsidiary, Concentra Bank, supports credit unions across Canada that serve more than six million members. Together we have over $142 billion in combined assets under management and administration, with a clear mandate to drive change in Canadian banking to enrich people's lives. Our customers have named our EQ Bank digital platform (eqbank.ca) one of the top banks in Canada on the Forbes World's Best Banks list since 2021.  The Work   Reporting to the Director, Business Marketing, the Marketing Manager, Personal Lending will play a central role in driving growth across Equitable Bank’s Personal Lending portfolio (primarily Single-Family Residential mortgages). This role leads the planning and execution of integrated marketing initiatives that support digital channels, broker engagement, and sales-focused campaigns.    The Marketing Manager will oversee the annual communications calendar, manage content and campaigns across all core digital and broker-facing channels, and develop marketing materials that enhance acquisition and support broker and customer engagement. The role may include leadership of up to two direct reports, and requires strong collaboration with Creative Services, Digital, Sales, Credit, and external vendors. A passion for operational excellence, data-driven decision making, and hands-on execution is essential.