Senior Brand & Creative Manager

govwell· Marketing & Business Development
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📍 New York, NYFullTime💰 USD 140K–170K/yr

About this role

🏛️ About GovWell

We the people — and the taxpayers — deserve good government. Yet today, interacting with government services is often frustrating and inefficient. GovWell is building the AI operating system transforming how governments serve communities, starting with local agencies.

GovWell replaces legacy software for municipalities and counties, empowering public servants to radically streamline public services and cut internal processing time for permits and licenses by up to 95%.

Founded in 2023, GovWell powers 5,000+ mission-critical processes for agencies in 35+ states serving millions of residents. The company has raised $35M in funding from Insight Partners, Work-Bench, and Bienville Capital, and the team works in person at GovWell HQ in New York City. Read more about our founding story in TechCrunch.


☀️ Why GovWell?

  • A mission that matters: Building AI-powered products to fix outdated government systems isn’t just a technical challenge—it’s a historic opportunity to improve our foundational relationship with government and ensure trillions of tax dollars result in high quality services. WATCH: Mission & Vision with CEO & Co-Founder Troy LeCaire

  • Real-world impact: GovWell’s product is the system of record for government services that affect millions of Americans. From streamlining permitting for small businesses to accelerating affordable housing development, your work will make an immediate difference.

  • Join a startup in hyper-growth: We’ve found product-market fit and are scaling the business very quickly (4X ARR growth in the last year). As an early team member, you’ll learn what it takes to build a successful startup. You’ll work closely with the founders while enjoying exceptional autonomy and ownership over your work.

🌟 Role overview

GovWell is hiring a Brand & Creative Manager to own and evolve how our brand shows up across every channel. As we scale our marketing efforts, this role ensures that everything we put into the market is visually consistent, high quality, and distinctly GovWell.

You’ll sit at the center of Marketing, working closely with the Head of Marketing and cross-functional teams to bring our brand to life across campaigns, website, sales collateral, conferences, and more. You’ll own both the strategic direction of the brand and the hands-on execution of creative assets, ensuring we move quickly without sacrificing quality.

This role offers full ownership over brand and creative at GovWell, with the opportunity to build systems, elevate our visual identity, and establish brand as a true competitive advantage.

We have a hybrid work culture that combines regular in-person collaboration at our New York City office (3+ days per week) with flexibility to work remotely.

💻 What you’ll do

  • Own and evolve GovWell’s brand guidelines, visual identity, and creative direction, ensuring consistency across all channels and touchpoints

  • Design and produce high-quality creative assets across campaigns, including direct mail, conferences, digital ads, social, and sales collateral

  • Support ongoing website design needs, including landing pages, updates, and new page builds that elevate the user experience

  • Manage and prioritize creative requests across the team, partnering with Marketing, Sales, and other stakeholders to deliver quickly without sacrificing quality

  • Explore and introduce new creative formats such as video and motion to expand how GovWell tells its story

🧠 Who you are

  • 3+ years in brand, design, or creative roles with ownership over visual output, ideally in a B2B environment

  • Strong design instincts and taste, with a clear point of view on how a brand should look and feel

  • Highly proficient in design tools such as Figma and Illustrator, and comfortable producing across digital and print formats

  • Fast and execution-oriented, able to manage multiple requests and prioritize for impact

  • Comfortable operating at both a strategic and hands-on level, from shaping brand direction to producing assets directly

  • Collaborative and communicative, able to work cross-functionally and keep projects moving without friction

  • Systems-minded, with an instinct for creating templates, processes, and scalable ways of working

  • Curious and AI-forward, actively using new tools to improve speed and quality of creative output

  • Strong alignment with our Core Values.

💸 Compensation and benefits

Compensation within the posted salary band will be commensurate with experience. All offers will include:

  • Competitive base salary + bonus.

  • Equity / stock options.

  • Medical, dental, and vision insurance.

  • 401(k) program.

  • Flexible PTO.

#LI-AC1

Frequently Asked Questions

What is the salary for the Senior Brand & Creative Manager role at govwell?
The listed salary for this Senior Brand & Creative Manager position at govwell is USD 140K–170K/yr. This is an FullTime role.
Where is the Senior Brand & Creative Manager position at govwell located?
This Senior Brand & Creative Manager role at govwell is based in New York, NY. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Senior Brand & Creative Manager role at govwell full-time or part-time?
This is listed as a FullTime position. It is posted as a Senior Brand & Creative Manager role in the Marketing & Business Development department at govwell.
Which team or department does the Senior Brand & Creative Manager at govwell belong to?
This Senior Brand & Creative Manager position is part of the Marketing & Business Development department at govwell. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Senior Brand & Creative Manager position at govwell?
Click the "Apply Now" button on this page. You will be redirected to govwell's official application portal hosted on ashby where you can submit your application directly.
When was the Senior Brand & Creative Manager job at govwell posted?
This Senior Brand & Creative Manager position at govwell was posted on Apr 13, 2026. Apply as soon as possible — early applications are often reviewed first.
Senior Brand & Creative Manager
govwell · 💰 USD 140K–170K/yr
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