Digital Marketing - Account Management Internship

About the Internship   WebFX is seeking an intern for our digital marketing team! Our ideal candidate is either a current college student or a recent college grad, with a history of strong academics, and an interest in pursuing a career in digital marketing. Classroom-level familiarity with marketing concepts is expected, but no experience is required - as an intern, you're here to start building that experience!   Internship Logistics: What to Know   This is an in-person internship, based at our riverside campus in Harrisburg, PA This internship is flexible with hours and days - we will work with our interns to determine a schedule that is a mutual fit Interns will enjoy their own work space and tech set-up at our office, along with the ability to wear jeans/casual dress to work each day   The Qualifications: Who You Are   Education A Bachelor's Degree: Either in Progress or Completed All Majors Welcome! GPA: 3.4 or above   Suggested Experience and Skills Customer service experience in any industry Strong written and verbal communication skills Analytical and research skills Basic Excel/Google Docs skills Classroom-level familiarity with digital marketing concepts Eagerness to learn and be trained!   Qualities and Traits You're interested in the web, and like keeping up with new technology You're professional, dependable, and self-motivated You take pride in your work and always strive for high-quality results You work with urgency and enjoy getting things done You're proactive when it comes to solving problems You're a lifelong learner, and are always looking to stretch and grow your skills You love thinking both creatively and analytically, and love using data to make decisions   The Internship Responsibilities: What You'll Learn to Do   Under the guidance of senior-level mentors, interns in this position can expect to:   Work alongside our full-time marketers to support them in executing on client projects  Learn to create and execute data-driven SEO strategies and optimizations for company clients Assist in the creation of PPC (think Google Ads!) campaigns and work to achieve positive results for clients Conduct industry research such as competitor analysis and keyword research Plan content strategy and build outlines for our team of copywriters Analyze campaign performance data (In Google Analytics and RevenueCloudFX) and contribute to monthly campaign reports Interpret web analytics, demographic data, market research, and buyer behaviors, and use findings to inform your strategies Perform light editing in the backend of client websites to correct errors and implement content   Technical Tools You'll Gain Experience With Excel/Google Suite Google Analytics RevenueCloudFX Basic HTML   The Benefits: What You'll Get Comprehensive Training and Hands-On Industry Experience World-class on-the-job training from our team of marketers and industry experts The chance to learn and practice cutting-edge digital marketing tools and techniques in a real-world environment at a top-ranked agency   Career Development Support and Potential for Growth Hands-on coaching and individualized mentorship with managers to support learning and development Letters of recommendation are provided We are always open to considering interns for potential full-time roles after graduation as well!   Compensation $17-$18/hour