Social Media Manager & Marketing VA

About the Role Rachel is a fractional CMO consultancy helping brands grow through smart, intentional marketing. We're looking for a creative and organised Social Media Manager & Marketing VA to support day-to-day content creation, social media management, and campaign monitoring across multiple client accounts. You'll work closely with the client to bring content to life — sourcing existing assets, editing them into polished social posts, monitoring ad performance, and keeping KPI reporting on track. This role is perfect for someone who lives on social media, has a good eye for content, and wants to grow within a dynamic, fast-moving marketing environment.   What You'll Do Content Creation & Social Media •       Create and schedule social media posts across platforms (Instagram, Facebook, LinkedIn, etc.) •       Source existing photos and videos from approved asset libraries and edit/repurpose into social-ready content •       Use Canva (and provided templates) to produce on-brand graphics and posts •       Write engaging captions and copy that align with each client's brand voice •       Maintain a consistent content calendar across accounts   Paid Ads Support •       Monitor Meta Ads and Google Ads campaigns — flag performance issues and opportunities •       Set up new ad campaigns and creative as directed •       Ensure content and creative assets are properly uploaded and live   Reporting & Admin •       Pull performance reports from Meta, Google, and other platforms •       Compile KPI summaries using AI tools and/or existing reporting templates •       Track key metrics and flag notable trends to Rachel on a regular basis •       Assist with general admin and workflow coordination across client accounts   Must-Haves •       Strong understanding of social media platforms and what performs well organically •       Proficiency in Canva — able to work within templates and maintain brand consistency •       Clear, engaging writing skills — captions, copy, and outreach emails •       Familiarity with Meta Ads Manager and Google Ads (campaign setup and monitoring) •       Highly organised with strong time management across multiple accounts •       Available Mon–Fri, 10 AM – 2 PM Eastern Time   Nice-to-Haves •       Experience with Adobe Illustrator, Photoshop, or other professional design tools •       Background in multi-client or agency environments •       Experience pulling and formatting marketing KPI reports •       Familiarity with scheduling tools (Later, Buffer, Hootsuite, or similar)   Application Note Please include a portfolio or work samples with your application — even a few examples of social posts, Canva designs, or content you've created. These don't need to be extensive; we just want to see your eye for content and your style.   If you're someone who thrives in a fast-paced creative environment, loves social media, and wants to contribute to real client results, we'd love to hear from you.