Paid Social Media Manager

Paid Social Media Manager

Job Summary

Bloom Ads is growing, and we’re looking for motivated individuals seeking an exciting career in paid social media management. The Paid Social Media Manager will oversee brand success across multiple key accounts, ensuring client satisfaction through the creative and tactical execution of organic and paid social campaigns on platforms such as Facebook, Instagram, TikTok, Snap, Reddit, Twitter, Pinterest, and more. This position requires expertise in social strategy, campaign execution, and team leadership.

This is an in-office position based in our Woodland Hills office.

Main Duties and Responsibilities

• Manage the Social Media Team, leading and training new coordinators and specialists.
• Deploy media buying and strategy across Facebook, Instagram, TikTok, Snap, Reddit, Twitter, Pinterest, and other relevant social platforms.
• Develop estimates, budgets, and strategies for client campaigns and new business opportunities.
• Proofread all strategies and ads before they are sent to the client and launched.
• Optimize campaign performance while also establishing benchmarks for marketing automation and other technologies to support campaign execution.
• Set up tracking pixels, ad tags, etc., and ensure all KPIs are properly tracked.
• Identify optimization opportunities and make media recommendations.
• Manage all ongoing projects between Media Teams and the Creative Team.
• Manage the Creative Team, creating ads that will convert inside of platforms.
• Ensure that creative briefs and brand guidelines are being followed in creative execution.
• Source, QA, and manage influencer activations.
• Research, test, and stay ahead of the latest updates regarding tools, techniques, and methods related to social media.
• Conduct research for new opportunities or new markets using social forecasting tools.
• Research emerging social platforms to support client recommendations.
• Perform other duties as assigned.

Knowledge and Skills Required

• 3-4 years of experience in Paid Social.
• Deep knowledge of and proficiency in social platforms (Facebook/Instagram, Snapchat, Twitter, TikTok, Pinterest, YouTube).
• Proficiency in social ad copy creation, trends, and grammar.
• Hands-on experience working in social media, content, and editorial planning with a deep understanding of the social ecosystem.
• Experience setting up, optimizing, and scaling paid social campaigns.
• Understanding of both brand and acquisition strategies, with experience running awareness and direct response campaigns.
• High creative standards and attention to detail.
• Strong track record of driving adoption of innovative ideas and concepts.
• Strong communication, collaboration, and planning skills.
• Excellent quantitative and data analysis skills, with a test & learn mentality.
• Experience working with content creators and influencers is a plus.
• Experience using a content management system.
• Ability to manage multiple projects in a fast-paced team environment.
• Excellent interpersonal, communication, and problem-solving skills.

Compensation Range
$70,000 - $80,000 / year (Depending on Experience)

This is the pay range Bloom Ads reasonably expects it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the level of experience, relevant skills, professional certifications, market pay, and demand for the role. Bloom Ads reserves the right to modify this pay range at any time.

Benefits
At Bloom Ads, we invest in you—your well-being, growth, and future.

• Comprehensive medical benefits: health, dental, vision, life, and AD&D coverage
• Generous vacation policy
• Holiday PTO + Work-from-Home Fridays
• Company contributions to 401(k) retirement savings
• Paid volunteer hours to support causes you care about
• Professional development opportunities

Extras That Make a Difference
We foster a culture that values connection, learning, and fun!

• Free snacks (mostly healthy!)
• Coffee Thursdays to fuel creativity
• Monthly lunch & learns to expand your expertise
• Quarterly town halls with food, prizes, and company updates
• Team parties and celebrations to recognize achievements

About Bloom Ads

Bloom Ads is a rapidly growing advertising agency that combines world-class media capabilities with cutting-edge statistics. We create innovative, cross-channel media plans tailored to deliver measurable results for our clients. Our collaborative culture prioritizes employee well-being and intellectual curiosity.

We are looking for team players eager to make an impact—on our clients, our company, and their own careers. If you thrive in a dynamic environment that encourages creativity and innovation, Bloom Ads is the place for you.

Join our certified women-owned, fully-integrated media agency specializing in building custom-crafted, cross-channel media plans focused on innovation, creativity, and measurable results.

Additional Information
The job description is intended to convey information essential to understanding the scope of the position and is not exhaustive. Duties may be modified or added based on the needs of the organization.

Travel to and from client and vendor sites in a personal vehicle is required in this position. The preceding functions have been provided as the types of work performed by the employees assigned to this job classification. Management reserves the right to add, modify, change, or rescind the work assignments of different positions and to make reasonable accommodations so that qualified employees can perform the essential functions of the job. This job description does not promise or imply that the functions listed are the only duties to be performed or that the position may not change or be eliminated; the responsibilities are many, various, and not limited to those written in this document.