Marketing Communications Specialist

bostonanalytical· 210 - Marketing
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📍 Salem, New Hampshire, United StatesFull Time

About this role

JOB SUMMARY
The Marketing Communications Specialist will partner with the Director of Marketing and VP of Sales & Marketing to support the development and execution of integrated marketing strategies that drive brand awareness, lead generation, and revenue growth. This role is responsible for creating and delivering high-quality marketing communications across digital, print, and event channels within a highly technical life sciences environment.


PRIMARY DUTIES AND RESPONSIBILITIES

•    Support the execution of SEO/SEM strategies for highly technical service offerings (e.g., cGMP testing, analytical testing, environmental monitoring)
•    Optimize website performance, including web traffic, key word rankings, conversions and user experience
•    Manage and update website content, analyze performance metrics and recommend improvements
•    Coordinate with and manage external vendors and agencies (SEO, web development, design) 
•    Support graphic design initiatives using tools such as Adobe Creative Suite 
•    Develop and execute integrated marketing communications campaigns to drive qualified leads and pipeline growth
•    Ensure consistency and adherence to brand voice, messaging, and visual identity across all channels
•    Create and manage content for social media platforms (e.g., LinkedIn) to increase engagement and visibility
•    Develop, maintain, and optimize marketing materials including digital assets, print collateral, presentations, and sales tools
•    Assist with internal communications to ensure alignment across departments 
•    Collaborate cross-functionally with sales, technical teams, and leadership to translate complex concepts into clear, compelling messaging
•    Basic familiarity with HTML or other coding language is a plus


REQUIREMENTS & QUALIFICATIONS
•    Bachelor’s degree in Marketing, Business, Communications, or a related field
•    2+ years of marketing or communications experience, preferably within the life sciences or a technical industry
•    Experience with marketing tools and platforms (e.g., CMS, SEO tools, social media platforms)
•    Proficiency in Adobe Creative Suite, PowerPoint, and other presentation tools (e.g., Prezi is a plus)
•    Familiarity with social media platforms, particularly LinkedIn for B2B marketing


MINIMUM SKILLS REQUIREMENTS
•    Strong strategic, creative, and analytical thinking skills 
•    Self-starter with the ability to manage multiple projects and priorities in a fast-paced environment 
•    Excellent written and verbal communication skills, with the ability to translate technical content into clear messaging 
•    Strong organizational skills and attention to detail 
•    Ability to collaborate effectively with both technical and non-technical stakeholders 
•    Team-oriented mindset with a strong commitment to quality, integrity, and continuous improvement

Frequently Asked Questions

Is the salary disclosed for the Marketing Communications Specialist position at bostonanalytical?
The salary for this Marketing Communications Specialist role at bostonanalytical is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Marketing Communications Specialist position at bostonanalytical located?
This Marketing Communications Specialist role at bostonanalytical is based in Salem, New Hampshire, United States. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Marketing Communications Specialist role at bostonanalytical full-time or part-time?
This is listed as a Full Time position. It is posted as a Marketing Communications Specialist role in the 210 - Marketing department at bostonanalytical.
Which team or department does the Marketing Communications Specialist at bostonanalytical belong to?
This Marketing Communications Specialist position is part of the 210 - Marketing department at bostonanalytical. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Marketing Communications Specialist position at bostonanalytical?
Click the "Apply Now" button on this page. You will be redirected to bostonanalytical's official application portal hosted on bamboohr where you can submit your application directly.
When was the Marketing Communications Specialist job at bostonanalytical posted?
This Marketing Communications Specialist position at bostonanalytical was posted on Apr 22, 2026. Apply as soon as possible — early applications are often reviewed first.
Marketing Communications Specialist
bostonanalytical
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