B2B Marketing Team Leader Benelux

Company Description

Devoteam is a leading consulting firm focused on digital transformation. We help our clients leverage technology to achieve their business goals.

Our longstanding partnerships with leaders like AWS, Google Cloud, Microsoft, and ServiceNow amplify our capabilities, allowing us to deliver top-tier expertise and award-winning services. We complement these partnerships with in-depth Cyber, Data & AI, Software development and multi cloud expertise. 

For 30 years, we have always been guiding our customers on the next tech wave. Devoteam has guided organizations through the Internet and cloud. The next revolution? AI.

With 11,000 tech natives working in 25+ countries, we bring you highly skilled IT experts across Europe

At Devoteam, tech is in our DNA, and it’s the people we empower with tech. Now, with responsible AI, we’re ready to unlock a future where technology drives positive change

Job Description

Your Mission

You will be the driving force behind our regional marketing activities, moving from high-level strategy to "boots on the ground" execution. You will own the marketing plan, manage internal and external stakeholders, and ensure a premium Devoteam experience across all customer touchpoints.

Your role is a hybrid of strategic leadership and tactical delivery, with a time repartition of:

• 40%: Team leadership, coaching, and acting as the SPOC for the Benelux marketing team.

• 60%: "Doing" the marketing job - both feet in the mud. Executing campaigns, managing events, and driving results.

Key Responsibilities

• Team Leadership & Coaching (40%): Lead, support, and further develop a 4-person Benelux marketing team spread across the region. You will act as the central SPOC for the team, providing guidance and mentorship.
   

• Marketing Execution (60%): 

  • Strategy & Planning: Build, own, and drive the yearly marketing plan for the region, ensuring it aligns with global campaigns and local business goals.
     

  • Event Management: Design and execute creative customer events, including executive roundtables, seminars, and major partner forums.
     

  • Corporate Branding: Develop a sustainable brand presence and enhance our impact through social media, employee advocacy, and continuous website content management.
     

  • Campaign Management: Develop and implement B2B marketing campaigns—including ABM plans for key clients and lead nurturing—to accelerate sales growth.
     

  • Partner Collaboration: Act as the primary link to partners, amplifying our expertise through joint activities and sponsorships.
     

  • Content & Collateral: Craft compelling success stories and marketing collateral in collaboration with internal competence centers and external agencies.

  • Reporting: Own your budget and be accountable for maximizing ROI through clear data and reporting.
     

Qualifications

What You Bring to the Table

• Experience: Minimum 5 years of relevant, hands-on B2B marketing experience, ideally within the IT or technology sector.

• Leadership Skills: Proven experience guiding, mentoring, or managing team members in a lead/manager role.

• Education: Minimum Bachelor’s Degree, preferably in Marketing.

• Languages: Trilingual proficiency is essential for this regional role: Dutch, French, and English.

• Technical Skills: Experience in managing lead generation tactics, content creation, SEO, data quality, marketing automation & CRM tools (HubSpot, Salesforce) and social media. Eager to exploit and implement  (Agentic) AI in the optimization and acceleration of our marketing activities.

• Soft Skills: A strong communicator who can navigate complex stakeholder landscapes and thrives in a collaborative, fast-paced "squad" environment.

• Attitude: An entrepreneurial, self-starter spirit with high attention to detail and a passion for digital marketing technologies. You are a creative "executioner" who can think of a brilliant concept and then roll up your sleeves to make it happen.
   

Additional Information

 Why Join Us? 

• You will get an exciting challenge in a fast-moving  international company
• From day 1, you will experience a culture with strong human values - respect, collaboration, frankness, entrepreneurship, ambition
• Everyday you will live in a dynamic environment, with inspiring colleagues & regular team building activities
• Your salary will be competitive and in line with your profile combined with extra legal advantages that include a company car, a fuel card, meal vouchers, laptop, health insurance, …
• You will get continuous training & opportunities to develop soft- and hard skills
• At Devoteam, we value a good work life-balance.