Content Coordinator

hmgroup· H&M
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📍 Shanghai📍 Shanghai, , China📍 cnFull time

About this role

Company Description

H&M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices, and sustainable solutions. We want to liberate fashion for the many, and our customers are at the heart of every decision we make.​

​We are made up of thousands of passionate and talented colleagues united by our shared culture and values. Together, we want to use our power, our scale, and our knowledge to push the fashion industry towards a more inclusive and sustainable future. 

Job Description

WHAT YOU’LL DO

Content Coordination (CRM & Channels)

  • Coordinate content for CRM channels (Email, Push and when applicable SMS and Whatsapp) and, when applicable, local own social channels and marketplaces
  • For locally planned CRM communication (Email, Push and when applicable SMS and Whatsapp); setup content in Marketing automation tool according to defined plan, based on existing content blocks

Copy & Content Quality Management

  • Coordinate copy for marketing content, including writing and/or ordering tactical copy, ordering translation of copy as well as validating copy translation cross channel, when applicable
  • Approve and review content adaptions across channels, when applicable

WHO YOU’LL WORK WITH 

  • This role will be reporting to Marketing Manager

Qualifications

WHO YOU ARE

Education

  • Degree in Marketing, Communication, or related field (or equivalent experience)

Skills

  • Highly structured, with ability to manage many parallel tasks
  • Strong linguistic skills
  • Proficiency in creative and office software tools
  • Fluent in English and at least one local language (in multi language Sales markets at least two local languages is preferred)

Experience

  • Minimum 3 years’ experience in content management, as well as copy editing and proofreading (preferably within fashion industry)
  • Experience managing content for media platforms

Additional Information

WHY YOU’LL LOVE WORKING HERE 

At H&M Group, we are proud to be a vibrant and welcoming company. We offer our employees attractive benefits with extensive development opportunities around the globe. ​

  • 25% Staff discount on all our H&M Group brands, both in stores and online (H&M, COS, Weekday, Monki, H&M HOME, & Other Stories and ARKET).​

We value diverse backgrounds, including but not limited to race, ethnicity, gender, age, religion, sexual orientation, and disability 

  • We pride ourselves on being a values-driven organization, guided by our 7 unique values that have been part of our success story for over 75 years 
  • You’ll have access to our Colleague Resource Groups (CRGs) to find community and networking opportunities among colleagues 
  • We are an inclusive company where you’re encouraged to be yourself at work 
  • You will have access to a large global talent community, where career growth and aspirations have no limits 
  • We believe in supporting your overall wellbeing and offer comprehensive benefits inclusive of health insurance, wellness and family support programs, paid leave programs, and paid time off, including a community day to serve your local community         

JOIN US   

Our uniqueness comes from a combination of many things – our inclusive and collaborative culture, our strong values, and opportunities for growth. But most of all, it’s our people who make us who we are.

Take the next step in your career together with us. The journey starts here.

 

 *We are committed to a recruitment process that is fair, equitable, and based on competency. We therefore kindly ask you to not attach a cover letter in your application. 

Frequently Asked Questions

Is the salary disclosed for the Content Coordinator position at hmgroup?
The salary for this Content Coordinator role at hmgroup is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Content Coordinator position at hmgroup located?
This Content Coordinator role at hmgroup is based in Shanghai, Shanghai, , China, cn. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Content Coordinator role at hmgroup full-time or part-time?
This is listed as a Full time position. It is posted as a Content Coordinator role in the H&M department at hmgroup.
Which team or department does the Content Coordinator at hmgroup belong to?
This Content Coordinator position is part of the H&M department at hmgroup. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Content Coordinator position at hmgroup?
Click the "Apply Now" button on this page. You will be redirected to hmgroup's official application portal hosted on smartrecruiters where you can submit your application directly.
When was the Content Coordinator job at hmgroup posted?
This Content Coordinator position at hmgroup was posted on Jun 3, 2026. Apply as soon as possible — early applications are often reviewed first.
Content Coordinator
hmgroup
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