Marketing & Data Analyst

Company Description

About Sutherland

Artificial Intelligence. Automation. Cloud engineering. Advanced analytics. For business leaders, these are key factors of success. For us, they’re our core expertise.
We work with iconic brands worldwide. We bring them a unique value proposition through market-leading technology and business process excellence.

We’ve created over 200 unique inventions under several patents across AI and other critical technologies. Leveraging our advanced products and platforms, we drive digital transformation, optimize critical business operations, reinvent experiences, and pioneer new solutions, all provided through a seamless “as a service” model.

For each company, we provide new keys for their businesses, the people they work with, and the customers they serve. We tailor proven and rapid formulas, to fit their unique DNA. We bring together human expertise and artificial intelligence to develop digital chemistry. This unlocks new possibilities, transformative outcomes and enduring relationships.

Sutherland
Unlocking digital performance. Delivering measurable results.

Job Description

*For Pooling Purposes*

As a member of the global marketing organization, you will be part of a collaborative team working together where you will be focused on marketing, pipeline generation and database analysis.

In this role, you'll be responsible for developing and executing marketing campaigns and activities that build pipeline for the region.

You will work very closely with the sales teams, sales engineers, channel partners, service delivery and regional/ global marketing team to localize content and create regional specific campaigns that generate awareness, interest and demand for the campaign solutions.

Your opportunity:

• Partner with sales teams to develop and execute a marketing plan that aligns to and supports sales objectives, measured by contribution to pipeline.
• Create, execute and manage partner marketing programs with the partner eco-system.
• Track and analyze marketing reports to determine what is working, what can be improved
• Work on presentations, data clean up, data analysis.
• Draft/ localize email campaigns.
• Be an active participant and contributor.

Qualifications

What You’ll Need:                          

• Minimum of 5 years experience in marketing technology products and solutions B2B, channel and direct. Security software is a plus but not a must have.
• Skilled at building and maintaining strong relationships with sales teams, marketing as a partner to sales for success.
• Strong writing skills – short-form, copy writing and editing skills as needed for campaign development and execution.
• Able to use G-suite.
• Nice to have - Understand CRM (preferably Salesforce.com) and how the CRM system works together with Demand Generation and automation tools (preferably Marketo).
• Willingness to leverage (and learn!) and evangelize technology stacks in Account Based Marketing tools such as DemandBase, Groove, and more.

Personality Profile/ Work Ethic:                    

• Independent worker with high self-motivation and sense of urgency.
• Organized, meets deadlines, collaborative with key stakeholders.
• Critical thinking, problem solving, analytical thinking skills.
• High attention to detail and accuracy in a fast-moving environment.
• Collaborator, influencer, change agent with an upbeat work ethic.

Additional Information

Interested candidates must be willing to work onsite.