Content & Social Media Strategist

sohodragon· Sales & Marketing
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📍 New York, New York, United StatesFull Time (US)

About this role

Content & Social Media Strategist

Client: Jewelry Company

Employment Type: Full-time

Location: New York City (on-site)


Our client is a nature-inspired, fantasy-driven jewelry brand built on storytelling, craftsmanship, and the magic of meaningful moments. Every piece they make carries a narrative — and they're looking for someone who can bring that same depth to every story told online.


The role

You'll own the brand's organic content strategy from concept to camera to caption. That means building the content calendar, shooting and editing video, writing scripts and hooks, and constantly finding new ways to connect with the right audiences across Instagram, TikTok, Pinterest, and YouTube.

This isn't a behind-the-scenes role. You'll regularly appear on camera as one of the creative voices behind the brand, and you'll work closely with Growth Marketing, Retention, and Design teams to make sure content pulls its weight across the full marketing funnel.


What you'll do

  • Own the annual, quarterly, and monthly content calendar across all channels
  • Plan, shoot, edit, and publish static and video content — product stories, gemstone education, behind-the-scenes, lifestyle, and brand narratives
  • Write captions, scripts, hooks, and creative briefs; test formats and angles continuously
  • Use performance data and audience insights to optimize reach, engagement, and shareability
  • Repurpose original and UGC content across social, email, and paid channels
  • Collaborate with Growth, Retention, and Design on campaigns and launches
  • Stay ahead of platform trends, algorithm shifts, and cultural moments — and act on them fast



What we're looking for

  • A proven portfolio showing high-performing content across TikTok, Instagram, YouTube, or Pinterest — with results to back it up
  • Deep platform fluency: you understand how algorithms work and why some content breaks out while other content doesn't
  • Comfort on camera — you can show up naturally, confidently, and on-brand with an iPhone and a good idea
  • Strong writing instincts: hooks, captions, and scripts that stop the scroll
  • Organized and proactive — you manage your own calendar and collaborate well across teams
  • Familiarity with AI tools and a genuine interest in using them to work smarter
  • Experience in jewelry, fashion, beauty, or lifestyle brands is a real plus


Frequently Asked Questions

Is the salary disclosed for the Content & Social Media Strategist position at sohodragon?
The salary for this Content & Social Media Strategist role at sohodragon is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Content & Social Media Strategist position at sohodragon located?
This Content & Social Media Strategist role at sohodragon is based in New York, New York, United States. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Content & Social Media Strategist role at sohodragon full-time or part-time?
This is listed as a Full Time (US) position. It is posted as a Content & Social Media Strategist role in the Sales & Marketing department at sohodragon.
Which team or department does the Content & Social Media Strategist at sohodragon belong to?
This Content & Social Media Strategist position is part of the Sales & Marketing department at sohodragon. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Content & Social Media Strategist position at sohodragon?
Click the "Apply Now" button on this page. You will be redirected to sohodragon's official application portal hosted on bamboohr where you can submit your application directly.
When was the Content & Social Media Strategist job at sohodragon posted?
This Content & Social Media Strategist position at sohodragon was posted on Jun 5, 2026. Apply as soon as possible — early applications are often reviewed first.
Content & Social Media Strategist
sohodragon
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