Seed Campaign Lead

Company Description

As a world market leader in crop protection, we help farmers to counter these threats and ensure enough safe, nutritious, affordable food for all – while minimizing the use of land and other agricultural inputs. Syngenta Crop Protection keeps plants safe from planting to harvesting. From the moment a seed is planted through to harvest, crops need to be protected from weeds, insects and diseases as well as droughts and floods, heat and cold. Syngenta Crop Protection is headquartered in Switzerland.

Syngenta is an Equal Opportunity Employer and does not discriminate in recruitment, hiring, training, promotion or any other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, marital or veteran status, disability, or any other legally protected status. Learn more about our D&I initiatives here: https://www.syngenta.com/careers/working-syngenta/diversity-and-inclusion

Job Description

• Drive brand strength and market share growth for NK products through innovative, effective, and excellent campaign execution.
• Lead integrated campaign development and execution in alignment with Syngenta's GTM strategy to support business ambition across the territory.
• Build and deepen grower engagement through a strong network of communities, field activities, testimonials, and success stories that reinforce brand trust.
• Translate market and competitor insights into proactive campaign recommendations that drive demand creation and commercial impact.
• Ensure campaigns are executed efficiently within budget, with A&P allocated dynamically based on market priorities and business needs.
• Champion continuous improvement in campaign quality by monitoring effectiveness, capturing feedback, and applying learnings to future executions.

Accountabilities:

• Develop and execute the annual territory campaign plan for Java & Nusa Tenggara in collaboration with Campaign Manager, Product Manager, and Sales team.
• Monitor and evaluate campaign effectiveness regularly using SmartAgro and other tools; provide timely reports and improvement recommendations.
• Allocate and supervise A&P spending by region and crop, ensuring alignment with business objectives.
• Manage external vendors for large-scale events, activations, and merchandising — ensuring quality, timeliness, and cost efficiency.
• Provide market insights and competitor analysis to support Commercial business forums.
• Implement in-store merchandising programs and support marketing activations at retail level.

Qualifications

• Strong knowledge of Indonesian FC market.
• Persuasive leader with ability to take quick decision.
• Understanding of Syngenta’s New GTM Strategy.
• Thinks outside the box – finds novel solutions. Innovative strategies with high success potential.
• Deep understanding of the key growers customers and ability to map them into different segments and prioritize.
• Solid experience and skills in campaign management.
• Solid analytical and problem-solving skills to interpret campaign data, identify trends and provide actionable insights.
• Strong communication and collaboration skills to work effectively with cross-functional teams and external partners.

Additional Information

Willing to travel extensively across Java and Nusa Tenggara.