Manager, Brand

Company Description

At The Princess Margaret Cancer Foundation (PMCF), our vision is to create a world free from the fear of cancer. Cancer remains the number one cause of death for Canadians and our top priority is to accelerate cancer research and care. 

Our role is to garner support for Princess Margaret Cancer Centre, one of the world’s leading cancer research and treatment centres, through philanthropy, fundraising events, and our world-renowned lottery program. The work we accomplish drives groundbreaking research, relentless innovation, and a deep commitment to improving the lives of cancer patients and their loved ones. 

Now, we have an opportunity to blaze an even brighter future for everyone affected by cancer.  

We will Carry The Fire for cancer patients everywhere, lighting the way forward through discovery, reigniting our commitment to transform cancer outcomes and ease the profound suffering cancer causes patients and their loved ones.   

At the PMCF, every one of us carries the fire for someone else. Join us as we inspire a movement and help us achieve our vision to change the way we understand, diagnose, and treat cancer.  

Job Description

Union: Non-Union
Department: Marketing & Communications
Reports to: Associate Vice President, Brand and Digital
Hours: 35 hours
Salary: $80,000 - $95,000
Vacancy: Existing Vacancy - Backfill
Status: Temporary, Full Time (13 – 18 months)
Posted Date: May 29, 2026
Closing Date: June 12, 2026

The Manager, Brand role is a temporary full-time position within the Marketing team. The incumbent candidate will play a critical role in enabling The Princess Margaret Cancer Foundation to achieve awareness, acquisition and engagement objectives in the GTA and beyond through multifaceted marketing & communications activities.

The successful candidate will help us build the funnel of our donor base. To do this, we will require a project manager with proven creative campaign experience, from plan to outstanding creative and execution, across all donor touch-points.

Key responsibilities

• Work closely with Marketing team to provide support in the planning, development and execution of marketing and communications programs that will help achieve the objectives of the Foundation
• Work with creative and media agency partners to deliver impactful, breakthrough creative communications in support of our ambitious awareness and acquisition goals
• Manage external agency partner relationships, ensuring exceptional communication and collaboration among partners
• Reporting and analysis of campaign activity 
• Work collaboratively with our internal Creative team to ensure communication and message consistency is carried throughout all our touch-points
• Provide leadership, guidance and mentorship to the Marketing Coordinator, Brand & Digital

Qualifications

• University, college degree or equivalent in Marketing, Communications or Business preferred
• Minimum 5-7 years experience in Marketing & Communications, preferably 2 years experience managing direct report(s)
• Agency or client-side (B2C) experience, along with experience in non-profit fundraising preferred
  • If client-side, experience working with advertising and media agency partners is a must
• Highly skilled at project management including the development and detailed oversight of workback schedules, management of integrated status reports, budget tracking, etc.
• Demonstrated skills, knowledge and experience in the project execution of marketing and communications activities
• Exceptional brief-writing skills, with a proven ability to unleash and guide the creative potential of agency partners
• Strong understanding of consumer or donor segmentation, with experience identifying and creating segments and executing targeted plans and creative communications relevant to each donor audience
• Proven demonstration of achieving significant business KPIs (be it sales targets, growth objectives, awareness levels, etc.)
• Experience with marketing analytics, reporting tools, and turning data into actionable insights
• Experience managing people, demonstrating mentorship, training and development preferred
• Proactive self-starter who works collaboratively but is also comfortable initiating projects and working autonomously
• Known for your outstanding problem-solving, efficiency, and relationship-building skills
• Experience managing budgets

Additional Information

We believe that the way we work together is just as important as what we accomplish. By making choices and taking actions that align with our values, we achieve greater success, and our work lives become happier and more meaningful.

At PMCF, we strive to foster a culture built on Collaboration, Accountability, Respect, and Excellence (CARE). Central to these values is our commitment to IDEAA: Inclusion, Diversity, Equity, Accessibility, and Anti-Racism.

• Experience a sense of purpose that you won’t get anywhere else, in any other job. You will be making a difference for millions of people impacted by cancer
• We have an open and approachable culture that enables you to bring your best ideas forward
• We offer a hybrid work environment with Tuesday, Thursday and one other day per week in office, or as required subject to business needs

UHN is a respectful, caring, and inclusive workplace. We are committed to championing accessibility, diversity and equal opportunity and welcomes all applicants including but not limited to: all religions and ethnicities, 2SLGBTQ+, BIPOC, persons with disabilities and all others who may contribute to the further diversification of ideas. Requests for accommodation can be made at any stage of the recruitment process providing the applicant has met the Bona-fide requirements for the open position. Applicants need to make their requirements known when contacted.

All applications must be submitted before the posting close date.

UHN uses email to communicate with selected candidates.  Please ensure you check your email regularly.

Please be advised that a Criminal Record Check may be required of the successful candidate. Should it be determined that any information provided by a candidate be misleading, inaccurate or incorrect, UHN reserves the right to discontinue with the consideration of their application.

UHN is an equal opportunity employer committed to an inclusive recruitment process and workplace. Requests for accommodation can be made at any stage of the recruitment process. Applicants need to make their requirements known.

We thank all applicants for their interest, however, only those selected for further consideration will be contacted.