Brand Manager (Hospitality)
About this role
Company Description
Our client, a major player in the hospitality industry, is looking to recruit a Brand Manager who will be responsible for increasing brand share of mind, affinity and relevance, patronage and overall profitability.
Job Description
Key Responsibilities include:
1. Marketing Research-
- Conduct marketing research
- Analyse data to crystalise targeted marketing insight
- Monitor market trends, research consumer markets, company performance metrics and competitors’ activities to identify opportunities and key issues
2. Planning-
- Developing data-driven strategic marketing plans- short term, medium and long term
- Liaise with vendors to plan and implement marketing campaigns
- Brainstorm new and innovative growth strategies
3. Budgeting and Resource Management-
- Develop annual budget in line with organisation’s financial procedures
- Efficient utilization of resources to achieve organisation’s objectives
- Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
4. People Management-
- Effectively cooperating with and managing vendors
- Managing across departments and influencing to achieve brand objectives
5. Marketing Results-
- Deliver set business growth
- Ensure conversion of marketing activities to observable business results
- Contribute to improvement in service/quality levels
Qualifications
Skills and Personal Attributes
- Analytical thinking; comfortable working with numbers, metrics and spreadsheets
- A fixer at heart
- Strategic thinking and goal orientation
- A good measure of fluid intelligence to thrive in novel situations
- Creative and innovative, able to generate many good-actionable ideas
- Results-oriented
- Elite communication and interpersonal skills
- Up-to-date with latest trends and marketing best practices
- Knowledge of digital marketing
Education and Experience
- A good degree in business, engineering or related field
- 5-year experience in service marketing with demonstrable hospitality industry knowledge
- 3-year management experience is desirable
Additional Information
Frequently Asked Questions
Is the salary disclosed for the Brand Manager (Hospitality) position at fosadconsulting?
The salary for this Brand Manager (Hospitality) role at fosadconsulting is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Brand Manager (Hospitality) position at fosadconsulting located?
This Brand Manager (Hospitality) role at fosadconsulting is based in Lagos, Lagos, Lagos, Nigeria, ng. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Brand Manager (Hospitality) role at fosadconsulting full-time or part-time?
This is listed as a Full time position. It is posted as a Brand Manager (Hospitality) role at fosadconsulting.
How do I apply for the Brand Manager (Hospitality) position at fosadconsulting?
Click the "Apply Now" button on this page. You will be redirected to fosadconsulting's official application portal hosted on smartrecruiters where you can submit your application directly.
When was the Brand Manager (Hospitality) job at fosadconsulting posted?
This Brand Manager (Hospitality) position at fosadconsulting was posted on Jan 9, 2017. Apply as soon as possible — early applications are often reviewed first.
Brand Manager (Hospitality)
fosadconsulting
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