Request for Proposals (RFP) -  Ubongo 10-Year Impact & Learning Report Consultant

Request for Proposals (RFP) -  Ubongo 10-Year Impact & Learning Report Consultant 

Introduction

Ubongo
is Africa’s leading producer of kids’ edutainment in Africa, creating fun, localized, and multi-platform educational content that helps children learn and improve their lives. We are Africa's biggest classroom and currently reaching over 42 million households in 13 languages across 23 countries. 

Ubongo’s edutainment content is distributed across TV, radio, mobile, and digital platforms, ensuring broad accessibility for children and caregivers across Sub-Saharan Africa. Through
Akili and Me, Ubongo Kids and
Nuzo and Namia
we reach millions via TV, radio and digital channels such as YouTube, mobile apps, WhatsApp, and social media. Our diverse adaptation and distribution strategies ensure that children all across Africa, including those in low-connectivity and rural areas, can engage with fun, educational content anytime, anywhere. 

Purpose

• Ubongo seeks a consultant to lead the development of a high-quality 10-Year Impact & Learnings Report (2015 - 2025) combining research, data collection, impact storytelling, and strategic reflection. These are detailed as follows:

• Assess reach, recognition, perception and
  impact across various markets
• Translate complex data and narratives into compelling, accessible formats.
• Strengthen Ubongo’s credibility and visibility with donors, partners, and the public.
• Ensure outputs are inclusive, accessible, and aligned with Ubongo’s brand and safeguarding standards.

Objectives

The consultant is responsible for the end-to-end delivery of the audit exercise and report: This will include but will not be limited to:

• Data Review: Reviewing 10 years of M&E data, reach metrics, and academic study results provided by Ubongo.
• Stakeholder Engagement: Conducting meetings with internal leadership, key partners, and beneficiaries to capture "human-interest" stories. (This will include travel.)
• Content Pillars:
  • Scale: Validate evolution from a local startup to a 48-million-household reach.
  • Expansion: Validate and report on footprint in over 23 countries in Africa
  • Learning: Evidence-based impact on literacy, numeracy, and social-emotional skills.
  • Language: Multilingual content in +12 African languages
  • Innovation: Growth across multi-platform distribution (WhatsApp, TV, Radio).
  • Stakeholders: Partnerships spanning Government, broadcasters, CBOs, Funders etc.
• Project Management: Continuous progress updates and incorporation of structured feedback.
• Completion: Finalization of distribution ready Impact Report

Scope of Work

• The consultant will be responsible for the end-to-end delivery of the assignment, including but not limited to: - Inception and alignment meetings with relevant Ubongo teams - Development of a detailed workplan and timeline - Execution of all technical and creative tasks required under this TOR - Regular progress updates and review checkpoints - Incorporation of structured feedback from Ubongo - Final delivery, handover of all assets, and documentation

Expected Deliverables

• The consultant will deliver the following outputs, at a minimum: 
  • An Inception Note: Approach, detailed timeline, and assumptions.
  • Flagship 10-Year Impact & Learnings Report: A comprehensive, high-design PDF document.
  • Executive Summary: A 4-page "Highlights" version for high-level stakeholder engagement.
  • Digital Assets: Infographics and short-form copy for social media and web use.
  • Final Handover: All editable source files and production-ready versions.
  • Completion Report: Summary of work, challenges, and future recommendations

Contract Duration

The consultancy is for 3 months.

• Phase 1: Inception & Discovery (2 weeks).
• Phase 2: Data Analysis & Storyboarding (1 Month ).
• Phase 3: Drafting & Creative Design (1 Month).
• Phase 4: Final Review & Asset Handover (2 weeks).

Eligibility

Open to international and senior regional consultants or firms with.

• Proven experience in impact reporting and large, multi-country programs.
• Exceptional writing and data synthesis skills.
• Ability to align with Ubongo’s vibrant, child-centric brand voice

Required Qualifications

Proposals will be graded based on:

1. Technical Approach (40%): Methodology for storytelling and data visualization.
2. Experience (30%): Demonstrated success in similar 6–10 year impact projects.
3. Portfolio Quality (20%): Assessment of the four (4) required sample projects.
4. Financial Value (10%): Clarity and efficiency of the pricing schedule

Submission Method

Proposals must be submitted by email only in PDF format by the 22nd May 2026 at 1700h Eastern African Time. Ubongo will not accept proposals received after that date. The proposal should be submitted to
tunu@ubongo.org
with email subject: “Ubongo Consultancy - [Insert Name of Consultancy you are applying for]”

Questions or requests for clarification can also be sent to the email address provided above no later than May 18th  2026. 

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