Marketing Specialist, Integrated Marketing

Imagine working at the forefront of innovation in fluid-flow technology, with over 1400 colleagues across the globe, and contributing to a legacy of excellence that spans eight manufacturing facilities on four continents. Armstrong Fluid Technology is more than just a leader in our industry; we are a community of the brightest and most creative minds, driven by a shared mission to engineer the future and safeguard our planet. 

Role Purpose 

The Marketing Specialist, Integrated Marketing plays a central role in connecting and executing marketing initiatives across campaigns, events, and Brand & Communications. This individual brings a holistic marketing lens, driving consistency in how Armstrong shows up across all channels and touchpoints, with a strong focus on how campaigns and messaging come to life within events. 

Key Responsibilities

1. Integrated Marketing Execution

• Support the execution of integrated marketing initiatives across campaigns, events, and communications 

• Connect activities across teams to ensure consistency in messaging and approach 

• Translate marketing direction into clear, actionable plans for execution 

2. Project Management and Delivery

• Manage multiple marketing projects simultaneously across Brand & Communications initiatives 

• Maintain timelines, track deliverables, and ensure deadlines are met 

• Identify risks, gaps, or delays and proactively work with the team to resolve them 

3. Campaign and Initiative Support

• Assist the rollout of marketing campaigns across digital, content, and event channels 

• Coordinate asset development, approvals, and delivery in line with overall direction 

4. Marketing Coordination and cross functional alignment 

• Support the planning and execution of global and regional events 

• Help ensure alignment between campaign strategy and event execution, messaging, materials, and overall experience 

• Coordinate marketing deliverables to ensure readiness across all event elements 

• Act as a connector across Brand & Communications, Product Marketing, Regional Marketing, and Events and Design teams 

5. Lead and CRM Coordination

• Support lead capture and CRM processes for marketing activities in partnership with regional teams 

• Track lead follow-up and flag gaps or inconsistencies 

• Support visibility into marketing-driven pipeline 

What We're Looking For 

• 3–6 years of marketing experience, preferably in B2B or technical environments 

• Strong understanding of marketing fundamentals — campaigns, messaging, and channels 

• Proven ability to manage multiple projects simultaneously 

• Highly organized with strong attention to detail and follow-through 

• Comfortable working across teams and functions 

Key Traits 

• Integrated thinker — sees how everything connects 

• Doer mindset — executes and delivers 

• Proactive — identifies issues and solves them early 

• Strong communicator — able to coordinate across teams 

Why This Role Matters 

Marketing only works when it's connected. This role ensures Armstrong's campaigns, events, and communications show up consistently and cohesively — making the overall marketing effort more effective and impactful. 

Why Armstrong Fluid Technology? 

By joining us, you’ll become part of a global community dedicated to pushing the boundaries of fluid-flow technology. You’ll have endless opportunities to learn, grow, and make a significant impact on the world. Together, we'll build tomorrow’s solutions today. 

Please note that we do not offer sponsorships, you must have the right to work and live in Canada