Campaign Strategist Senior Analyst - Specialist

cermaticomยท Digital Marketing and Content
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About this role

Company Description

Job Description

Campaign management & execution

  • Lead the end-to-end execution of campaigns, translating high-level briefs into detailed tactical plans across paid media (e.g., Meta, Google) and owned channels (e.g., Push, WA, Email).

  • Manage the Campaign Budget and timeline, ensuring funds are tracked accurately and campaigns pace correctly to maximize impression and conversion opportunities.

  • Serve as the primary point of contact for external merchant partners during co-marketing campaign launches, coordinating asset exchange, approvals, and measurement tracking.

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Optimization & Analysis

  • Monitor real-time campaign performance dashboards to identify immediate optimization opportunities and mitigate underperformance risk.

  • Deliver weekly performance reports and deep-dive analyses to Manager, detailing key insights, operational blockers, and actionable recommendations for future strategy.

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Asset & Compliance Oversight

  • Manage the internal creative workflow, ensuring all required assets are delivered on time, approved by stakeholders, and correctly sized/formatted for specific channels.

  • Ensure all campaign messaging and offers are compliant with financial services regulations and internal risk policies before launch.

Qualifications

  • Bachelor's degree in Marketing, Communications, Business Administration, or a related quantitative field is required.

  • Minimum of 3-5 years of hands-on experience in digital marketing, specifically focused on end-to-end campaign management and performance optimization.

  • Industry Focus (Highly Preferred): Proven track record of campaign success within a Fintech, Paylater, E-commerce, or Financial Services environment, demonstrating an understanding of regulated products.

  • High proficiency in data analysis and reporting using tools like Google Analytics (GA4), Amplitude, or a similar web/product analytics platform.

  • Hands-on experience with a CRM or Marketing Automation Platform (e.g., Braze, HubSpot, Moengage) for segmentation, email/push/SMS campaign setup, and journey mapping.

  • Expert-level understanding of campaign tracking setup, including UTM parameters, conversion pixels, and mobile attribution models (e.g., Adjust, AppsFlyer).

  • Excellent organizational and time management skills, with proven ability to manage multiple complex projects simultaneously under tight deadlines.

  • A proactive, self-starter mentality, comfortable working with high operational autonomy and quickly troubleshooting live campaign issues.

Additional Information

Frequently Asked Questions

Is the salary disclosed for the Campaign Strategist Senior Analyst - Specialist position at cermaticom?
The salary for this Campaign Strategist Senior Analyst - Specialist role at cermaticom is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Campaign Strategist Senior Analyst - Specialist position at cermaticom located?
This Campaign Strategist Senior Analyst - Specialist role at cermaticom is based in Central Jakarta, Central Jakarta, Jakarta, Indonesia, Jakarta, id. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Campaign Strategist Senior Analyst - Specialist role at cermaticom full-time or part-time?
This is listed as a Full time position. It is posted as a Campaign Strategist Senior Analyst - Specialist role in the Digital Marketing and Content department at cermaticom.
Which team or department does the Campaign Strategist Senior Analyst - Specialist at cermaticom belong to?
This Campaign Strategist Senior Analyst - Specialist position is part of the Digital Marketing and Content department at cermaticom. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Campaign Strategist Senior Analyst - Specialist position at cermaticom?
Click the "Apply Now" button on this page. You will be redirected to cermaticom's official application portal hosted on smartrecruiters where you can submit your application directly.
When was the Campaign Strategist Senior Analyst - Specialist job at cermaticom posted?
This Campaign Strategist Senior Analyst - Specialist position at cermaticom was posted on Feb 19, 2026. Apply as soon as possible โ€” early applications are often reviewed first.
Campaign Strategist Senior Analyst - Specialist
cermaticom
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