SCHOOL DEVELOPMENT OUTREACH - MARKETING COMMUNICATIONS & PARTNERSHIP COORDINATOR

Company Description

The Putera Sampoerna Foundation (PSF) is the first Social Business Institution in Indonesia with the vision to create eminent and responsible future leaders and entrepreneurs for Indonesia to face the challenges of global participation. The four main pillars of the Putera Sampoerna Foundation are the provision of quality education to Indonesia’s economically underprivileged; building Entrepreneurship skills and eco-systems for economic development; empowerment of women and support of Compassionate Relief programs. Since its inception in 2001, the Putera Sampoerna Foundation has distributed more than 34,000 scholarships, provided training for more than 14,000 teachers and principals, and adopted 17 public schools and 5 Islamic schools. The Putera Sampoerna Foundation is the first non-profit organization to receive the ISO 9001:2008 certificate of quality management systems which are of international standard. Applying the principles of transparency and accountability in all its activities, the Putera Sampoerna Foundation has been trusted by more than 250 corporations, organizations and associations as a provider for Corporate Social Responsibility (CSR) programs. The Putera Sampoerna Foundation is periodically audited by a third-party international auditor and its report is published in the Putera Sampoerna Foundation's annual report.

Job Description

• Develop and implement effective communication strategies, including budget planning, content ideation, and implementation schedules, based on the target audience.
• Develop and distribute communication materials such as publications, press releases, website/platform content, speeches, social media messages, e-newsletters, and other marketing materials that communicate the SDO’s activities, particularly new initiatives.
• Establish, manage, and maintain effective relationships and communications with media, Key Opinion Leaders (KOL), and third-party agencies for collaboration on various campaigns; collate analytics and maintain media databases and records of media coverage; regularly track and gain insights into competitors’ strategies as input for further planning.
• Seek opportunities to enhance brand awareness, drive traffic to School Development Outreach & Guru Binar’s domain, cultivate new leads and business expansion, and coordinate publicity events as required.
• Assume responsibility for developing new and/or supporting existing partnership initiatives to expand portfolios and build networks with potential stakeholders.

Qualifications

• Bachelor's Degree (minimum requirement)
• Minimum 1-3 years of professional experience in Marketing Communications and Partnership roles
• Demonstrated proficiency in developing and executing comprehensive communication strategies, including budget planning, content ideation, and implementation scheduling
• Proven expertise in social media engagement and the development and publication of professional communication materials, including press releases and marketing collateral
• Established experience and professional network with media contacts and Key Opinion Leaders (KOL)
• Documented track record of driving traffic, generating qualified leads, and supporting business expansion initiatives
• Strong collaborative abilities with demonstrated leadership competencies
• Advanced written and verbal communication skills with the ability to articulate complex concepts clearly and professionally

Additional Information