Senior Content Strategist (all genders)

Company Description

Job Description

As Senior Content Strategist, you will be responsible for overlooking the development and implementation of our content strategy. You will work within the Marketing & Design Team and collaborate across functions to deliver effective content across digital channels to meet the business objectives.

Your main activities will be focusing on:

• planning, executing, and managing our blog, PR and social media activities
• developing and optimizing our content strategies and conversion paths to meet business goals
• producing high quality articles, educational guides, press releases and case studies
• monitoring web analytics to ascertain content engagement levels
• staying up-to-date with the latest trends in the subscription industry and business challenges to continuously optimize strategies and content formats
• working closely with senior leaders and different teams to create, review and ensure consistent messaging across channels

To succeed in this position, you will bring to our company:

• knowledge in all forms of content and the pros and cons to each 
• strong command of English grammar, effective headline generation, AP style writing and editing skills 
• knowledge in different content distribution channels and attribution modelling
• deep understanding of B2B SaaS markets, buyer groups, and ToV 
• concrete experience of end-to-end project ownership, from ideation, execution, project management, to delivery and optimization
• experience with marketing reporting and analytics tools, e.g., GA4, Hotjar, and HubSpot 

keylight is a global subscription technology vendor founded in 2015. We prioritize users to design an ecosystem that streamlines all subscription operations on one unified platform. Our user-centric approach has enabled our customers to gain full control over complex business processes and inspired many to put users first in their technological architecture.

Perks of working at keylight:

• Have a great work-life balance with flexible working hours and home office
• A self-funded tech company with a family atmosphere
• Agile and self-organizing work environment
• Be part of a diverse, lively and international team
• As a company, we have jointly designed our own employee development concept
• Regular company events

The recruitment process contains:

1. Initial meeting with TA Specialist
2. Interview with Hiring Manager
3. Cultural fit meeting with colleagues
4. Offer stage

Qualifications

Additional Information