Marketing Analyst III
About this role
Company Description
Mindlance is a national recruiting company which partners with many of the leading employers across the country. Feel free to check us out at http://www.mindlance.com.
Job Description
Title: Marketing Analyst III (EBAYJP00013593)
Location: San Francisco, CA
Duration: 6+ Months contract
Responsibilities:
⢠4+ years analytic experience in Paid Search.
⢠Strong analytical skills and database experience, including ability to perform detailed analysis and modelling in excel.
⢠Familiarity with core performance marketing platforms and other Marketing Analytics tools - including AdWords, DoubleClick, Omniture,.
⢠Strong ability to derive insights and recommendations from data and turn them into actionable marketing insights.
Job Description:
⢠Perform weekly analysis of performance marketing channel spend and performance across all key metrics
⢠Conduct ad-hoc deep dive analysis for each of the performance marketing channels as needed
⢠Build data templates to enable ongoing reporting of analysis and tracking of performance
⢠Collaborate with the Performance Marketing teams to design, implement and monitor optimization tests within each of the channels
⢠Assess the operational implications of optimization and testing techniques; work with the core teams to mitigate any risks
⢠Identify optimization opportunities and perform sizing analysis to assess the incremental audience, revenue, contribution margin and other potential impacts to core KPIs
⢠Communicate effectively both verbally and in writing with different stakeholders across all levels of StubHub (including Leadership)
⢠Pull together multiple data sources to identify trends and insights in a timely manner
⢠Establish KPI goals and benchmarks for each individual channel
Qualifications
- good communication skills
- team player
- time management
- attention to details- working with a lot of numbers
- someone from an ad agency would be okay. more analytic skills for a company/account. acquisition focused.
Additional Information
All your information will be kept confidential according to EEO guidelines.
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