SEO Content Specialist (Remote) | South Africa

HireHawk helps companies build high-performing global teams through offshore staffing and AI-powered recruiting workflows. We work with fast-growing businesses to help them hire top international talent faster and more cost-effectively across roles in operations, marketing, finance, legal, customer support, and technology.

We are building a scalable organic growth engine focused on programmatic SEO, high-intent landing pages, and AI-assisted content operations and we’re looking for an SEO Content Specialist to help lead execution.

HireHawk helps companies build high-performing global teams through offshore staffing and AI-powered recruiting workflows. We work with fast-growing businesses to help them hire top international talent faster and more cost-effectively across roles in operations, marketing, finance, legal, customer support, and technology.

We are building a scalable organic growth engine focused on programmatic SEO, high-intent landing pages, and AI-assisted content operations and we’re looking for an SEO Content Specialist to help lead execution.

Responsibilities:

1. SEO Content Production & Publishing

• Create SEO briefs for:
• Industry pages
• Role pages
• Location pages
• Service pages
• Long-form blog content
• Optimize pages for search intent, conversions, and topical authority
• Review and refine AI-generated content to align with brand voice and quality standards
• Publish and QA content in the CMS
• Optimize:
• Titles
• Meta descriptions
• Headers
• Internal linking
• Page structure
• Maintain content consistency across templates and landing pages

2. AI-Assisted Content Operations

• Build and maintain AI prompt workflows for different page types
• Run multi-step content generation workflows:
• Outline creation
• Draft generation
• Editing
• QA
• Improve efficiency while maintaining content quality
• Create SOPs and documentation for content production workflows
• Identify opportunities to scale content operations using AI

3. Programmatic SEO & Landing Page Scaling

• Support the creation and scaling of:
• Industry pages
• Role pages
• Location pages
• Comparison pages
• Work closely with brand marketing and design to improve template performance
• Help structure scalable internal linking systems
• Ensure content remains unique, useful, and non-duplicative at scale

4. Technical SEO QA

• Perform SEO QA checks across published pages
• Monitor:
• Indexability
• Canonical tags
• Redirects
• Metadata
• Crawlability
• Sitemap health
• Identify and troubleshoot SEO issues proactively
• Work with engineering or Webflow developers to resolve issues

5. Reporting & Growth Support

• Monitor performance in:
• Google Search Console
• GA4
• Ahrefs/Semrush
• Track content performance and keyword growth
• Support ongoing SEO experiments and growth initiatives
• Maintain weekly reporting on shipped work and performance impact

What Success Looks Like

• Consistent publishing velocity across SEO landing pages and blogs
• Growth in organic traffic, impressions, and conversions
• Faster scaling of SEO content using AI-assisted workflows
• Strong content quality with minimal post-publish revisions
• Improved internal linking and topical authority
• Clean technical SEO hygiene across the site
• Well-documented and repeatable workflows

You’ll Thrive In This Role If You…

Enjoy:

• Shipping work consistently
• Building scalable systems and workflows
• Combining SEO + AI + operations
• Working in fast-moving startup environments
• Turning messy processes into organized pipelines

Are Comfortable With:

• High-volume execution work
• Managing multiple content workflows simultaneously
• Ambiguity and evolving priorities
• Repetitive QA work while maintaining quality standards

May Struggle If You Prefer:

• Slow-moving environments
• Highly rigid processes
• Minimal accountability
• Limited ownership

Must-Haves

• 4+ years of SEO content or SEO operations experience
• Strong understanding of on-page SEO best practices
• Experience working with AI-assisted content workflows
• Experience creating SEO briefs and content outlines
• Hands-on large scale CMS publishing experience, particularly with WordPress
• Familiarity with:
• Google Search Console
• GA4
• Ahrefs / Semrush
• Strong attention to detail and QA skills
• Excellent written communication skills
• Ability to manage deadlines and content pipelines independently

Nice-to-Haves

• Experience with programmatic SEO
• Experience scaling location or role-based SEO pages
• Technical SEO knowledge
• Familiarity with internal linking strategies
• Basic automation or scripting knowledge
• Startup or agency experience
• Experience in staffing, recruiting, HR tech, or B2B SaaS

• Access to a $200k+ perk marketplace with instant discounts on 150+ services
• Access up to 50% of approved earnings before payday (no credit checks or fees)