Google Ads Expert

X Up Brands
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📍 Islamabad, Islamabad Capital Territory, PakistanFull time

About this role

X Up Brands is a dynamic and fast-growing company that manages a portfolio of e-commerce and Amazon FBA businesses. Our mission is to build on each brand’s legacy, preserving their unique ethos while leveraging our digital marketing expertise to maximize growth and profitability.

We are looking for a Google Ads Expert with in-depth knowledge of Google’s advertising ecosystem, including campaign structures, bidding algorithms, optimization tactics, and data-driven performance analysis. The ideal candidate must have proven experience managing large-scale campaigns across multiple verticals and demonstrate strong analytical problem-solving skills to improve ROI and campaign efficiency.

Key Responsibilities:

  • Strategize, create, and manage Google Ads campaigns across Search, Display, Shopping, Performance Max, and YouTube.
  • Leverage advanced understanding of Google Ads algorithms to optimize bidding, ad delivery, and audience performance.
  • Conduct thorough keyword research, competitor analysis, and market insights to guide campaign direction.
  • Manage and maintain Google Merchant Center — product feeds, diagnostics, and policy compliance.
  • Identify underperforming campaigns and develop data-backed optimization solutions.
  • Troubleshoot campaign performance issues and use problem-solving frameworks to address:
  • Sudden drop in CTR, CVR, or ROAS
  • Increased CPC due to competition or algorithm shifts
  • Feed disapprovals or Merchant Center issues
  • Conversion tracking discrepancies
  • Keep up to date with Google’s latest updates, AI-based strategies, and Smart Bidding algorithms.
  • Prepare detailed performance reports and insights highlighting trends, opportunities, and improvement areas.
  • Minimum 3+ years of hands-on experience in Google Ads campaign management.
  • Advanced knowledge of Google Ads algorithms, Smart Bidding, and AI-based strategies.
  • Expertise in Google Merchant Center (feed setup, optimization, troubleshooting).
  • Strong command over keyword research tools, auction insights, and competitor benchmarking.
  • Proficiency in Google Analytics (GA4), Tag Manager, and Looker Studio.
  • Analytical mindset with strong problem-solving and data interpretation skills.
  • Google Ads Certification (required)
  • Competitive compensation package.
  • 10 local paid holidays and 10 paid days off.
  • Quarterly performance bonuses.
  • Annual Paid Trip
  • Opportunities for professional growth and development in a dynamic, high-growth environment.

Frequently Asked Questions

Is the salary disclosed for the Google Ads Expert position at X Up Brands?
The salary for this Google Ads Expert role at X Up Brands is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Google Ads Expert position at X Up Brands located?
This Google Ads Expert role at X Up Brands is based in Islamabad, Islamabad Capital Territory, Pakistan. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Google Ads Expert role at X Up Brands full-time or part-time?
This is listed as a Full time position. It is posted as a Google Ads Expert role at X Up Brands.
How do I apply for the Google Ads Expert position at X Up Brands?
Click the "Apply Now" button on this page. You will be redirected to X Up Brands's official application portal hosted on workable where you can submit your application directly.
When was the Google Ads Expert job at X Up Brands posted?
This Google Ads Expert position at X Up Brands was posted on Apr 23, 2026. Apply as soon as possible — early applications are often reviewed first.
Google Ads Expert
X Up Brands
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You'll be redirected to X Up Brands's official application page on workable.