Business Development Manager

Business Development Manager
Mintegral – Seoul, South Korea (Remote)

About Us
- Mintegral is a leading programmatic and interactive mobile advertising platform, focused on the APAC region with a global reach.
- Powered by advanced AI technology, Mintegral provides global advertisers and developers with innovative and comprehensive experiences.
- The company offers efficient mobile marketing and monetization solutions to help clients exceed their marketing goals.
- Since its launch in 2015 as Mobvista’s self-developed programmatic platform, Mintegral has become one of the largest mobile advertising platforms in Asia.
- Mintegral offers a full stack of programmatic products and services, including a Self-service Platform, DSP, SSP, Ad Exchange, and DMP.
- The Mindworks Creative Studio provides publishers and brands with cutting-edge creative solutions, from traditional creative to the latest interactive ad formats.
- For more information, visit: https://www.mintegral.com/en/

About This Role
- The Business Development Director is responsible for both the demand and supply sides of the business.
- The role involves prospecting, consulting, educating, and creating partnerships with SDK developer partners.
- The focus is on developing relationships with game and app developers and selling Mintegral’s products.
- Success in this role requires a comprehensive understanding of the mobile ad monetization ecosystem and the ability to sell technical product solutions to developers and publishers.

Duties and Responsibilities
- Build strong relationships with direct advertisers and publishers in the South Korean market.
- Become a trusted advisor to key decision makers at leading mobile game studios and app developers.
- Manage a pipeline of accounts and achieve quarterly sales targets.
- Take a consultative approach to understanding developers’ ad businesses and provide market insights.
- Represent Mintegral at industry events and conferences.
- Prospect clients in top game charts and through third-party tools.
- Collaborate with internal teams, including account management, legal, product, and engineering, to ensure client success.
- Develop and maintain strong industry and company knowledge.
- Perform other related duties as assigned.

Requirements
- Bachelor’s degree (BS/BA) required, preferably in business, marketing, or a related field.
- Fluent in English and Korean.
- Passionate about mobile games.
- Minimum of 2 years’ experience in mobile/online advertising.
- At least 2 years’ experience working with mobile app developers is a plus.
- Excellent communication and presentation skills.
- Knowledge of the mobile advertising ecosystem and SDKs.
- Ability to quickly understand and apply new concepts.
- Self-organized, proactive, and attentive to detail.
- Data-driven mindset with the ability to analyze data for proposals and negotiations.
- Ability to thrive in a fast-paced, start-up environment and perform under stress.
- Familiarity with Salesforce, MS Excel, and Google Suite.
- Willingness to travel 10-30% of the time.