Brand Manager
Angkas· Marketing
About this role
- 12-Month Calendar Management: Lead the creation, alignment, and execution of a full-year brand calendar that aligns with business goals and cultural moments.
- Brand Equity Building: Develop and safeguard Angkas’ brand positioning, tone of voice, and core messaging across all channels. Lead campaigns that drive emotional and functional connection with passengers.
- Budget and Media Planning: Manage and optimize annual brand budgets (above-the-line and below-the-line) to maximize ROI. Oversee media mix modeling, channel strategy, and buying through agency partners and internal teams.
- Social Media & Community Building: Create and oversee always-on and campaign-specific strategies for social media engagement and brand-building. Champion the development of communities as brand advocates.
- Partnerships for Top Funnel Growth: Identify, negotiate, and manage brand partnerships and sponsorships that drive awareness, consideration, and trial.
- Performance Tracking and Trial Conversion: Drive performance through brand health metrics (awareness, top-of-mind, NPS) and performance metrics (engagement rates, trials up to 3rd repeat booking). Work cross-functionally with CRM, product, operations, and performance marketing teams to incubate new users until they reach habitual booking.
- Team Management: Manage and mentor junior brand associates and/or cross-functional
- Bachelor’s Degree in Marketing, Business, Communications, or related field.
- 4+ years of brand management experience in top FMCG companies (Unilever, P&G, Nestlé, or similar).
- Proven experience in brand strategy development, media planning, and budget management.
- Solid background in social media strategy, influencer partnerships, and community management.
- Experience handling large-scale ATL campaigns (TV, OOH, Digital) and BTL activations.
- Strong analytical mindset — able to interpret data and translate into actionable brand strategies.
- Excellent stakeholder management and cross-functional leadership skills.
- Team management experience required (at least 1-2 direct reports previously managed).
- Entrepreneurial spirit — comfortable working in a dynamic, fast-paced tech environment.
Nice to Have
- Previous experience working with or within tech platforms, transportation, or service apps.
- Strong interest in mobility, commuter solutions, and community building.
- Familiarity with CRM platforms and performance marketing tools.
Frequently Asked Questions
Is the salary disclosed for the Brand Manager position at Angkas?
The salary for this Brand Manager role at Angkas is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Brand Manager position at Angkas located?
This Brand Manager role at Angkas is based in Makati City, Metro Manila, Philippines. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Which team or department does the Brand Manager at Angkas belong to?
This Brand Manager position is part of the Marketing department at Angkas. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Brand Manager position at Angkas?
Click the "Apply Now" button on this page. You will be redirected to Angkas's official application portal hosted on workable where you can submit your application directly.
When was the Brand Manager job at Angkas posted?
This Brand Manager position at Angkas was posted on Nov 4, 2025. Apply as soon as possible — early applications are often reviewed first.
Brand Manager
Angkas
You'll be redirected to Angkas's official application page on workable.