Social Media Manager
Igate Technology· Branding
About this role
We are seeking a dynamic and strategic Social Media Manager to lead our brand’s online presence with creativity, data-driven insights, and a passion for sports. This role requires hands-on expertise in managing Meta, TikTok, and YouTube, staying ahead of trends, and engaging with a highly active sports audience. The ideal candidate will be an experienced leader who can manage teams, build influencer collaborations, and drive impactful digital strategies.
Key Responsibilities:
Strategic Leadership & Growth
- Develop and execute a comprehensive social media strategy to enhance brand awareness and engagement.
- Monitor industry trends, competitor activity, and audience behaviour to craft instant, impactful content strategies.
- Oversee and optimize brand presence across Meta (Facebook & Instagram), TikTok, and YouTube with platform-specific approaches.
- Manage social media teams by providing leadership, direction, and ensuring execution aligns with the brand’s vision.
Content & Community Management
- Lead the content planning and creation process, ensuring a mix of engaging, promotional, and community-driven content.
- Oversee real-time engagement and community interaction, fostering a strong and loyal digital audience.
- Implement an always-on approach for daily social media activity, ensuring timely responses and trend participation.
- Ensure high-quality multimedia execution (videos, graphics, reels, and UGC integration) to enhance brand storytelling.
Influencer & Partnership Management
- Identify, onboard, and manage influencer relationships to amplify brand visibility.
- Develop and maintain strategic collaborations with athletes, sports influencers, and industry personalities.
- Oversee influencer-led campaigns, ensuring measurable impact and ROI tracking.
Performance & Data Analytics
- Utilize social media analytics tools to track key metrics and optimize content strategies.
- Generate performance reports to evaluate campaign success and audience engagement.
- Apply data-driven insights to adjust posting schedules, content formats, and engagement techniques.
Cross-Functional Collaboration
- Work closely with paid media, content, and design teams to ensure cohesive brand messaging.
- Align with email marketing teams to integrate social strategies into broader digital campaigns.
- Coordinate with website teams to maintain banners, tickers, and digital brand consistency.
- 3-5 years of proven experience in social media management, with a leadership role in a fast-paced digital environment.
- Experience in sports, fitness, or entertainment industries is a plus.
- BBA/MBA or equivalent degree in Marketing, Digital Media, or a related field.
- Strong analytical skills to interpret data and make informed decisions.
- Proficiency in social media management tools (Hootsuite, Sprout Social, Meta Business Suite, etc.).
- Excellent communication and presentation skills for internal and external stakeholder engagement.
- Experience in influencer marketing, content strategy, and audience growth tactics.
Preferred Industry Experience:
- E-commerce / Retail – Managing consumer product branding and digital campaigns to drive sales and customer engagement.
- Sports / Fitness / Apparel – Engaging niche audiences through digital storytelling, influencer partnerships, and performance-driven campaigns.
- Technology / SaaS / AI – Enhancing online brand perception, driving digital adoption, and leveraging data-driven marketing strategies.
- FMCG / CPG – Creating high-impact branding and marketing strategies to build strong customer loyalty and market presence.
- Bedding / Interior Design / Furniture – Showcasing lifestyle branding, visual storytelling, and immersive digital experiences to influence purchase decisions.
- Real Estate – Developing brand credibility, engaging potential buyers through digital platforms, and optimizing lead generation strategies.
⛽ Fuel Allowance
🏥 Medical Insurance
🍽 Free Lunch Facility (In-house)
🏋♂️ GYM Passport (Panel Gym's Free of Cost)
💰 Participatory Fund
💲 Market Competitive Salary
💻 Learning & Challenging Work Environment
👨💻 Amazing Work Culture
🛫 Paid Time off
👨👩👧👦 Group Life Insurance
💸 Gratuity
⏳ Maternity Leaves and many more
Frequently Asked Questions
Is the salary disclosed for the Social Media Manager position at Igate Technology?
The salary for this Social Media Manager role at Igate Technology is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Social Media Manager position at Igate Technology located?
This Social Media Manager role at Igate Technology is based in Islamabad, Islamabad Capital Territory, Pakistan. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Social Media Manager role at Igate Technology full-time or part-time?
This is listed as a Full time position. It is posted as a Social Media Manager role in the Branding department at Igate Technology.
Which team or department does the Social Media Manager at Igate Technology belong to?
This Social Media Manager position is part of the Branding department at Igate Technology. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Social Media Manager position at Igate Technology?
Click the "Apply Now" button on this page. You will be redirected to Igate Technology's official application portal hosted on workable where you can submit your application directly.
When was the Social Media Manager job at Igate Technology posted?
This Social Media Manager position at Igate Technology was posted on Jun 15, 2026. Apply as soon as possible — early applications are often reviewed first.
Social Media Manager
Igate Technology
You'll be redirected to Igate Technology's official application page on workable.