Senior Marketing Executive

q8hoZdj8GvfmUqiv3i5jPm· Marketing
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📍 Singapore, Singapore, SingaporeFull time

About this role

We are:

YouTrip is the leading and fastest-growing multi-currency payment platform in Asia Pacific. In 2018, we pioneered the region's first multi-currency digital wallet. Now, YouTrip is the #1 multi-currency digital wallet trusted by millions across the region, processing over US$15 billion in total payment value annually. 

Our consumer and business propositions – YouTrip and YouBiz – empower individuals and businesses with inclusive, accessible, and affordable financial solutions. YouTrip has raised over US$110 million to date, including its recent Series B round led by global venture capital firm Lightspeed Venture Partners—underscoring strong investor confidence in its mission to transform digital financial services across the Asia Pacific. 

Recognised as World Economic Forum’s Global Innovator 2025, CNBC’s World’s Top Fintech Companies (2025, 2024), and LinkedIn’s Top Startup (2024, 2023), YouTrip is dedicated to creating the next generation of digital finance services for consumers and businesses.

Valuing an entrepreneurial culture of diversity and inclusion, we are seeking driven individuals to join our fast-growing regional team as we push the boundaries of innovative fintech solutions. 

We're looking for a Senior Marketing Executive to be the dedicated marketer for YouBiz. You'll own the full marketing mix for our B2B product - from partnerships and events to campaigns and product launches.

This is a hands-on role for someone who thrives with autonomy. You'll be the sole marketer focused on YouBiz, working closely with our Sales team and cross-functionally with the broader YouTrip marketing team.

What You'll Do:

Brand & Communications

  • Own YouBiz brand positioning, messaging, and voice
  • Develop and maintain corporate communications and key messaging frameworks
  • Ensure brand consistency across all touchpoints and channels
  • Shape how YouBiz is perceived in the Singapore SME market

Events & Offline Channels

  • Plan and execute presence at industry events (e.g., eCom expos, SME conferences)
  • Explore new offline channels to reach SME decision-makers
  • Manage event logistics, collateral, and lead capture
  • Measure and report on event ROI

Partnerships

  • Manage and grow our affiliate and partner network
  • Identify and onboard new strategic partners
  • Negotiate partnership terms and track performance

Campaigns

  • Execute seasonal and tactical campaigns (referral programs, cashback promotions)
  • Coordinate cross-marketing initiatives with YouTrip consumer brand
  • Create campaign assets - landing pages, emails, social content

Product Marketing & Sales Support

  • Support product launches and feature announcements
  • Create sales enablement materials (decks, one-pagers, case studies)
  • Coordinate communications for product changes (e.g., migrations, updates)
  • Gather market feedback to inform product roadmap

What We're Looking For:

  • 4-6 years of B2B marketing experience, ideally in fintech, SaaS, or SME-focused businesses
  • Experience developing brand positioning or messaging frameworks
  • Proven track record managing partnerships or events end-to-end
  • Strong project management - can juggle multiple workstreams independently
  • Hands-on executor - comfortable building campaigns, writing copy, managing vendors
  • Data-informed - uses metrics to prioritize and optimize, not just gut feel
  • Excellent communication - can work effectively with Sales, Product, and external partners

Frequently Asked Questions

Is the salary disclosed for the Senior Marketing Executive position at q8hoZdj8GvfmUqiv3i5jPm?
The salary for this Senior Marketing Executive role at q8hoZdj8GvfmUqiv3i5jPm is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Senior Marketing Executive position at q8hoZdj8GvfmUqiv3i5jPm located?
This Senior Marketing Executive role at q8hoZdj8GvfmUqiv3i5jPm is based in Singapore, Singapore, Singapore. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Senior Marketing Executive role at q8hoZdj8GvfmUqiv3i5jPm full-time or part-time?
This is listed as a Full time position. It is posted as a Senior Marketing Executive role in the Marketing department at q8hoZdj8GvfmUqiv3i5jPm.
Which team or department does the Senior Marketing Executive at q8hoZdj8GvfmUqiv3i5jPm belong to?
This Senior Marketing Executive position is part of the Marketing department at q8hoZdj8GvfmUqiv3i5jPm. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Senior Marketing Executive position at q8hoZdj8GvfmUqiv3i5jPm?
Click the "Apply Now" button on this page. You will be redirected to q8hoZdj8GvfmUqiv3i5jPm's official application portal hosted on workable where you can submit your application directly.
When was the Senior Marketing Executive job at q8hoZdj8GvfmUqiv3i5jPm posted?
This Senior Marketing Executive position at q8hoZdj8GvfmUqiv3i5jPm was posted on Jan 20, 2026. Apply as soon as possible — early applications are often reviewed first.
Senior Marketing Executive
q8hoZdj8GvfmUqiv3i5jPm
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