Product Manager 货品经理-Consumer Goods (Native Chinese/ Based in Shanghai, China)
About this role
•Market & Product Selection: Conduct in-depth analysis of Chinese consumer market trends, competitive landscape, and consumer insights. Lead the development of quarterly/annual product selection and launch plans aligned with brand positioning and market demand.
•Business Feasibility Analysis: Responsible for cost calculation, pricing strategy, and profit estimation for new product introductions, ensuring overall profitability of the product portfolio.
•Product Lifecycle Management: Monitor product line performance, develop clearance plans for slow-moving items, and create growth strategies for high-potential products.
•Supply Chain Collaboration: Work closely with HQ procurement and supply chain teams to ensure accurate alignment of product information, supply plans, and cost structures.
- 5+ years of experience in product management ( consumer goods preferred) or buying in consumer goods/cross-border e-commerce ( cross-boarder from overseas to China market).
- Strong business acumen and market analysis skills, proficient in product selection methodologies, and capable of independently building cost-profit models.
- Data-sensitive with excellent logical thinking and decision-making skills.
- Deep understanding of the consumer goods industry, cross-border experience preferred
- A comprehensive knowledge of the consumer goods industry, including market trends, competitor activities, and industry advancements; Business and marketing acumen.
- Deep understanding of Tmall platform rules, marketing tools, and advertising logic. Highly data-sensitive with strong analytical skills.
- Ability to multitask and remain calm under pressure, especially during peak hours or intense situations
- Ability to communicate effectively through written and spoken word
- Basic English communication skills required.
- Excellent communication and problem-solving skills
- Outstanding cross-functional and cross-cultural communication skills, able to efficiently collaborate with internal and external teams.
- Strong analytical and Proficiency in data management skills: MS-Excel (Professional Level), Outlook, Analytics Platform, Marketplace Back-end platform
- Relationship building and networking
- Self-motivated, well-organized, flexible and result oriented
- Ability to work in a fast-paced, dynamic environment:
- Innovation and creativity: A forward-thinking mindset to stay updated on industry
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