Alpha-H | Marketing Coordinator | Brand and Retail Marketing | New Headcount
About this role
About Us
Alpha-H, a proud member of the Vita Green brand portfolio, is a leading beauty brand headquartered in Australia, dedicated to delivering high-quality products and exceptional customer experiences. As we expand our business, we are searching for a dynamic Marketing Coordinator to be part our growing team.
The Role
The Marketing Coordinator plays a critical role in supporting the execution of Alpha-Hâs brand and retail marketing strategy. This role ensures campaigns are delivered seamlessly across all touchpoints, acting as the connective tissue between brand, retail, creative and influencer functions. You will be responsible for coordinating assets, supporting campaign rollout, and ensuring consistency and excellence across all outputs.Â
What Youâll Be Doing
Campaign & Launch SupportÂ
- Support the planning and execution of integrated marketing campaigns across brand and retail Â
- Assist in the development of campaign briefs, presentations and messaging alignment Â
- Coordinate timelines, deliverables and internal workflows to ensure campaigns launch on time Â
- Support product launches, ensuring all assets, copy and communications are aligned and delivered Â
Retailer Marketing & ExecutionÂ
- Manage the rollout of retailer campaigns including EDMs, homepage placements and promotional activityÂ
- Coordinate retailer asset delivery, submissions and ongoing requests Â
- Support the development of online and in-store creative assets in collaboration with the design team Â
- Assist with in-store activations, VM and point-of-sale materials Â
- Update and maintain retailer PDPs, ensuring copy, imagery and product information is accurate and optimisedÂ
- Coordinate sampling programs, GWPs and promotional mechanics across retail partnersÂ
- Track and report on retailer campaign performance and key learnings Â
Content, Copy & CollateralÂ
- Support ad copy development across paid, retail and owned channels Â
- Write, proofread and localise campaign copy to ensure consistency with Alpha-Hâs tone of voice Â
- Brief and coordinate journal articles aligned to campaign and product prioritiesÂ
Shoot & Asset CoordinationÂ
- Coordinate campaign shoots including timelines, asset lists and internal alignment Â
- Manage the delivery, organisation and distribution of creative assets across teams and retail partnersÂ
Brand & Market InsightsÂ
- Conduct regular competitor and market analysis, sharing insights with the wider marketing team Â
- Support reporting across campaigns and initiatives to identify opportunities and improvementsÂ
Cross-Functional CoordinationÂ
- Act as a key point of coordination between brand, retail, design, influencer and external partners Â
- Support the marketing calendar, ensuring visibility across launches, campaigns and key moments Â
- Maintain strong organisation across multiple workstreams to ensure seamless executionÂ
You'd Be a Fit If You
- Highly organized with strong attention to detail Â
- Background Bachelor of Communications, Bachelor of Business (Marketing or PR)Â and/or Bachelor of ArtsÂ
- Previous background in Marketing, Paid Social, Organic Social or PR strongly desirable â agency background fine! Role titles such as Marketing Assistant, Marketing Coordinator, Assistant Brand Manager strongly desired Â
- Clear communicator with the ability to manage multiple stakeholders Â
- Strong written skills with an eye for tone and detailÂ
- Passionate about beauty, brand and retail marketingÂ
- Comfortable working in a fast-paced, collaborative environmentÂ
Why Join Us?
- Impactful Work: Your insights and contributions will directly drive our growth and influence customer wellness.
- Growth Opportunities: Join a forward-thinking company committed to health and wellness, where you'll find genuine opportunities for personal and professional development.
- Innovative Projects: Engage in exciting projects that challenge the status quo and push the boundaries of innovation.
- Work-Life Balance: Enjoy generous leave policies, including paid annual leave, and other special leaves.
- Collaborative Environment: Work alongside a talented and diverse team dedicated to shared goals.
- Employee Benefits: Benefit from an attractive staff purchase discount from your first day.
At Alpha-H, we celebrate diversity and are committed to creating an inclusive environment for all employees.
Join us in our mission to make a positive impact on wellness around the world!
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You'll be redirected to Vita Green Health Product Company Limited's official application page on workable.