Social media & Digital Marketing
Weekday AI· Weekday's Client via platform
About this role
This role is for one of the Weekday's clients
Salary range: Rs 500000 - Rs 1000000 (ie INR 5 - 10 LPA)
Experience: 3+ yrs
Location: Mumbai
Job Type: full-time
We are seeking an innovative and results-oriented Social Media & Digital Marketing Strategist to fully own and drive the growth of our digital presence and brand. This position demands a well-rounded expertise in strategy, visual design, content guidance, and performance analysis. The perfect candidate will possess a keen eye for visuals, an in-depth knowledge of content trends, and the capability to lead and manage a creative team comprising designers, video editors, and content creators.
Key Responsibilities
- Design and implement social media and digital marketing strategies that align with the company’s business objectives.
- Promote brand expansion across platforms including Instagram, LinkedIn, YouTube, and other emerging channels.
- Convert business goals into effective campaigns and content strategies.
- Oversee content planning with an emphasis on reels, videos, trend-inspired content, and storytelling techniques.
- Provide guidance for scripts, captions, hooks, and messaging for campaigns.
- Maintain strong visual appeal and brand consistency across all social media channels.
- Manage and execute Meta Ads campaigns on Facebook and Instagram.
- Track campaign performance and suggest enhancements based on data insights.
- Evaluate social media analytics and key campaign performance indicators.
- Optimize social media profiles to increase visibility and user engagement.
- Lead and supervise a creative team of 5–6 members, including designers, video editors, and content creators.
- Collaborate with internal teams to ensure smooth management and execution of campaigns and product launches.
- Oversee community engagement efforts and maintain an active, loyal audience base.
Who You Are
- Possess 3–5+ years of experience in social media and digital marketing.
- Have a strong grasp of social media trends, platform algorithms, and content strategy development.
- Familiar with Meta Ads platforms and analytics tools.
- Exhibit excellent visual aesthetics sense and skills in visual storytelling.
- Experienced in creating scripts, captions, and developing campaign ideas.
- Demonstrate strong leadership qualities and effective execution skills.
- Capable of managing and mentoring a creative team.
- Experience with wellness, lifestyle, beauty, or direct-to-consumer (D2C) brands is highly desirable.
Good-to-have skills
Digital Marketing Social Media Marketing
Frequently Asked Questions
Is the salary disclosed for the Social media & Digital Marketing position at Weekday AI?
The salary for this Social media & Digital Marketing role at Weekday AI is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Social media & Digital Marketing position at Weekday AI located?
This Social media & Digital Marketing role at Weekday AI is based in Mumbai, Maharashtra, India. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Social media & Digital Marketing role at Weekday AI full-time or part-time?
This is listed as a Full time position. It is posted as a Social media & Digital Marketing role in the Weekday's Client via platform department at Weekday AI.
Which team or department does the Social media & Digital Marketing at Weekday AI belong to?
This Social media & Digital Marketing position is part of the Weekday's Client via platform department at Weekday AI. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Social media & Digital Marketing position at Weekday AI?
Click the "Apply Now" button on this page. You will be redirected to Weekday AI's official application portal hosted on workable where you can submit your application directly.
When was the Social media & Digital Marketing job at Weekday AI posted?
This Social media & Digital Marketing position at Weekday AI was posted on May 29, 2026. Apply as soon as possible — early applications are often reviewed first.
Social media & Digital Marketing
Weekday AI
You'll be redirected to Weekday AI's official application page on workable.