Head of Digital Marketing, Partner Channels

q6e2WsqmhuPSiWgKAQtZzU· Mondia Group
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📍 Madrid, Community of Madrid, SpainFull time

About this role

Job Purpose

Lead the end-to-end marketing strategy and execution for relevant markets, shaping value proposition, pricing, customeracquisition, engagement, and revenue growth across digital products and services for specific distribution channels (brands).

This role focuses on defining the right value proposition for a specific audience and building a high-performance, data-driven marketing function, optimizing multi-channel campaigns, and delivering measurable business impact across diverse customer segments for brands in various industries such as banking, utilities, transport, and more (excluding Telco).

Roles and Responsibilities:

Marketing Strategy & Growth

  • Define and execute a scalable marketing strategy aligned to business growth targets (acquisition, engagement, retention, revenue).
  • Translate commercial objectives into integrated, multi-channel marketing plans (digital, partnerships, lifecycle, content). Identify new growth opportunities, customer segments, and go-to-market strategies across European markets.

Campaign Performance & Optimization

  • Own end-to-end campaign performance across channels (paid media, organic, CRM, partnerships).
  • Set and track clear KPIs (CAC, LTV, conversion rates, engagement, ROI).
  • Continuously optimize campaigns through data insights, A/B testing, and funnel analysis.
  • Ensure seamless and effective customer journeys across web, app, and digital touchpoints.

Budgeting & Commercial Impact

  • Develop and manage marketing budgets aligned to revenue goals.
  • Forecast performance and ensure efficient allocation of spend for maximum ROI.
  • Drive accountability for marketing contribution to revenue and profitability.

Partnerships & Channels

  • Collaborate with product, commercial, and partnership teams to unlock new marketing channels and growth opportunities.
  • Build and manage relationships with agencies, media partners, and vendors.
  • Evaluate and onboard new tools, platforms, and partners to enhance performance.

Data, Technology & Innovation

  • Leverage analytics tools (e.g., GA4, Mixpanel, Tableau) to drive data-led decision-making.
  • Implement best-in-class tracking, attribution models, and performance dashboards.
  • Stay ahead of trends in AI, automation, and digital marketing technologies to future-proof the function.

Team Leadership

  • Build, lead, and develop a high-performing marketing team.
  • Set clear KPIs, drive accountability, and support continuous development.
  • Foster a culture of ownership, experimentation, and performance excellence.

Reporting & Stakeholder Management

  • Provide clear weekly/monthly insights on marketing performance and business impact.
  • Present data-driven recommendations to senior leadership.
  • Act as a strategic partner to commercial and product leadership.

 

Competencies

Behavioral Skills

  • Strong ownership and accountability
  • Strategic thinking with execution focus
  • Data-driven decision making
  • Excellent stakeholder management
  • High adaptability in fast-paced environments
  • Strong problem-solving and prioritization skills

Technical Competencies/Skills 

  • Deep understanding of digital marketing channels (paid, owned, earned)
  • Strong experience with performance marketing and growth frameworks
  • Proficiency in analytics tools (Google Analytics, Mixpanel, Tableau, etc.)
  • Experience with CRM/lifecycle marketing platforms
  • Strong understanding of customer journey optimization and conversion funnels
  • Experience with A/B testing, experimentation, and marketing automation
  • 7+ years experience in digital marketing, growth, or performance marketing roles
  • Proven track record of driving measurable growth in digital products/services
  • Experience in consumer-facing digital businesses (e.g., apps, platforms, subscriptions, marketplaces, fintech, media, gaming, SaaS)
  • Experience working across multiple markets (Europe preferred)
  • Prior team leadership experience required.
  • Bachelor’s degree in BA, Commerce, Marketing, Media Management, or similar qualification in relevant field.

Frequently Asked Questions

Is the salary disclosed for the Head of Digital Marketing, Partner Channels position at q6e2WsqmhuPSiWgKAQtZzU?
The salary for this Head of Digital Marketing, Partner Channels role at q6e2WsqmhuPSiWgKAQtZzU is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Head of Digital Marketing, Partner Channels position at q6e2WsqmhuPSiWgKAQtZzU located?
This Head of Digital Marketing, Partner Channels role at q6e2WsqmhuPSiWgKAQtZzU is based in Madrid, Community of Madrid, Spain. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Head of Digital Marketing, Partner Channels role at q6e2WsqmhuPSiWgKAQtZzU full-time or part-time?
This is listed as a Full time position. It is posted as a Head of Digital Marketing, Partner Channels role in the Mondia Group department at q6e2WsqmhuPSiWgKAQtZzU.
Which team or department does the Head of Digital Marketing, Partner Channels at q6e2WsqmhuPSiWgKAQtZzU belong to?
This Head of Digital Marketing, Partner Channels position is part of the Mondia Group department at q6e2WsqmhuPSiWgKAQtZzU. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Head of Digital Marketing, Partner Channels position at q6e2WsqmhuPSiWgKAQtZzU?
Click the "Apply Now" button on this page. You will be redirected to q6e2WsqmhuPSiWgKAQtZzU's official application portal hosted on workable where you can submit your application directly.
When was the Head of Digital Marketing, Partner Channels job at q6e2WsqmhuPSiWgKAQtZzU posted?
This Head of Digital Marketing, Partner Channels position at q6e2WsqmhuPSiWgKAQtZzU was posted on May 7, 2026. Apply as soon as possible — early applications are often reviewed first.
Head of Digital Marketing, Partner Channels
q6e2WsqmhuPSiWgKAQtZzU
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