Growth Marketing Manager

oze· Marketing
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About this role

About Oze:

Oze means business, and the growth of it. We believe small businesses are the future of Africa. That’s why, we’re on a mission to supercharge African SMEs with simple tools, smooth payments, affordable capital and digital shops. We’re building 100 million profitable businesses across Africa and closing the $331 billion small credit gap and we invite you to join us! We are looking for people who are passionate about leveraging technology & designing for impact.



Location: Cape Town, South Africa (hybrid)



About the Role
We are seeking a skilled Growth Marketing Manager to lead our digital marketing initiatives and drive user and revenue growth across our fintech products. This role is ideal for someone who thrives in a fast-moving environment, takes ownership of results, and brings both strategic thinking and hands-on execution.


You will be responsible for building and optimizing growth strategies across acquisition, activation, retention, and referral channels. From digital advertising and SEO to partnerships and product marketing, you’ll play a key role in scaling our fintech solutions to support millions of small businesses across Africa.

Responsibilities

  • Strategy & Execution: Develop and execute product-led growth marketing strategies for each of our fintech products.
  • Market Insight: Analyze user behavior and market trends to inform growth initiatives, with a focus on our markets of operation including Ghana, Nigeria, Rwanda, Madagsacar, Senegal, Côte d'Ivoire and more.
  • Acquisition & Content: Build acquisition loops, run performance marketing campaigns, and deliver consistent growth in signups. Create 2–4 SEO/GEO-optimized content pieces (blogs, lead magnets, etc.) each month to generate and qualify leads.
  • Engagement & Retention: Create and manage product marketing communications that bring users back into our applications and increase lifetime value.
  • Experiments & Analytics: Run monthly growth experiments to increase ROI, reduce CAC, and improve retention.
  • Brand & Partnerships: Drive buzz and brand awareness through earned media and mentions in strategic publications, and help identify and execute new partnership opportunities.
  • Cross-Functional Collaboration: Work with product, sales, and leadership to align growth efforts and achieve company objectives.


Requirements

  • Experience: 5+ years of proven experience in growth marketing, including running digital advertising campaigns (Google, Meta, etc.) and creating SEO-optimized content.
  • Fintech Knowledge: Prior experience in fintech or financial services, ideally Bank or SME-focused.
  • Market Exposure: Demonstrated success in designing and executing campaigns for African markets.
  • Ownership: Strong track record of independently driving growth initiatives from strategy through execution.
  • Business Acumen: Solid understanding of planning, budgeting, execution, and reporting processes.
  • Scale Mindset: Knowledge of strategies to grow products to 1M+ users.
  • Skills: Strong verbal and written communication, exceptional time management, and attention to detail.
  • Passion: A genuine drive to solve the challenges faced by small business owners in Africa.

Frequently Asked Questions

Is the salary disclosed for the Growth Marketing Manager position at oze?
The salary for this Growth Marketing Manager role at oze is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Growth Marketing Manager position at oze located?
This Growth Marketing Manager role at oze is based in Cape Town, Western Cape, South Africa, Hybrid. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Growth Marketing Manager role at oze full-time or part-time?
This is listed as a Full Time position. It is posted as a Growth Marketing Manager role in the Marketing department at oze.
Which team or department does the Growth Marketing Manager at oze belong to?
This Growth Marketing Manager position is part of the Marketing department at oze. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Growth Marketing Manager position at oze?
Click the "Apply Now" button on this page. You will be redirected to oze's official application portal hosted on bamboohr where you can submit your application directly.
When was the Growth Marketing Manager job at oze posted?
This Growth Marketing Manager position at oze was posted on Sep 30, 2025. Apply as soon as possible — early applications are often reviewed first.
Growth Marketing Manager
oze
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You'll be redirected to oze's official application page on bamboohr.