Paid Media Associate

WHAT ARE WE ALL ABOUT AT  ELEMENT THREE?

At Element Three, our Purpose is to “foster growth in people and business so they can change the world.” Our niche is “Transforming Brands and Generating Demand”. Our team at Element Three takes this mission seriously, and it is manifested in everything we do.  We make good brands great. We are accountable for delivering results on our strategies. Every single time.

What does this mean for you? You will join a team of tenacious, hard-working pros who excel in what they do and lift each other up along the way. Our Core Values run through our veins, and we weave them into all aspects of our work.

What does this mean to the marketplace? To culture-conscious leaders who are chasing market leadership, Element Three is the marketing consultancy that accelerates business transformation, brand relevance, and performance outcomes. 

Role: Paid Media Associate

As a Paid Media Associate, you are a trusted expert in campaign creation, execution, and optimization for our clients. The client and the team look to you to understand the ins and outs of the different paid media channels and which align with our client’s business goals. You are a key partner in making sure the media team can do its best work at scale.

This is a high-execution, high-accountability role. You will manage campaign builds and optimizations, support reporting across multiple clients, handle billing and invoicing coordination, and contribute to new business platform preparation. You are not expected to arrive as a subject matter expert — you are expected to arrive ready to learn, execute with care, and hungry to grow into one.

To land this gig, you need:

• An understanding of and willingness to self-educate on paid digital marketing channels, tactics, and strategies
• Comfort in managing & executing media campaigns across several clients simultaneously
• An appetite for training and development within a defined operational framework
• Working knowledge of digital advertising platforms (Google Ads, Bing, Facebook, LinkedIn, demand-side platforms, Twitter, Pinterest, etc.)
• Experience in analyzing and reporting on campaign progress and delivering data-driven optimization recommendations
• Google Analytics and other marketing analytics platform experience 
• Working knowledge of Google Tag Manager (placing pixels, event tracking, conversion tracking, etc)
• At least 1 year of paid digital marketing campaign management experience 

This job might be right for you if:

• You are strategic and use data to make decisions. You have integrity and a strong work ethic. 
• You are solutions-oriented and great at solving problems. You are a critical thinker who is focused on results. 

• You are curious, and you ask questions. You seek clarity in the face of ambiguity. You have an unwavering pursuit of excellence with a desire to learn. 
• You are adaptable and positive in the face of adversity. You love the challenge of an ever-changing environment. 
• You want to grow. You’re motivated by the idea of eventually owning your own accounts and client relationships — and you’re willing to put in the reps to get there.

A typical week might look something like this:

• Review campaign performance across assigned accounts and make optimization recommendations based on trends you’re seeing in the data
• Compile keyword research to define relevant keywords for an upcoming product launch.
• Handle ad hoc support requests — billing reconciliation, invoicing coordination, and general platform questions from internal teams.
• Collaborate with a Sr. Paid Media Manager on a media plan; recommending channels, platforms, and audiences that will expand brand awareness and generate demand. 
• Compile a monthly reporting presentation that outlines campaign strengths, weaknesses, and opportunities to help improve results and achieve business goals.
• Assist account services with walking a client through reporting/campaign performance
• Partner with the Sr. Ad Ops Manager on technical escalations, process improvements, and onboarding new accounts to contribute execution-level feedback that helps shape team-wide operational systems.
• Review a campaign setup using a QA checklist owned by the Sr. Ad Ops Manager to ensure execution meets the standards set for accuracy, pacing, and hygiene across client accounts.
• Support new business pitches by pulling platform data, building out channel recommendations, and preparing media assets for prospect conversations.
• Training sessions with the Sr. Ad Ops Manager and Media Managers to explore platform best practices, stay current on new features and opportunities, and build hands-on experience across channels you haven't yet worked in.