Market Development Representative

Sazerac Company Overview

Build your career at Sazerac! With almost 400 years of rich history, Sazerac Company has thrived as an independent, American family-owned company with operations in the United States and around the world. Since the 2000s, Sazerac has averaged double digit growth every year! Sazerac Company produces and markets the most award-winning bourbons and whiskeys in the world, including Buffalo Trace, Pappy Van Winkle, Eagle Rare, Blanton’s, Traveller, and Sazerac Rye. Additionally, Sazerac owns many popular brands across a range of spirits, including Fireball, Svedka, Wheatley, BuzzBallz, Southern Comfort, Seagram’s V.O., Myers’s, Goldschläger, Parrot Bay, 99 Brand, and Platinum Vodka.

We’re proud of our award-winning culture and distilleries. Our Louisville office has been named one of the “Best Places to Work in Kentucky” four times, and our Buffalo Trace Distillery has earned the title of “world’s most award-winning distillery” through the dedication of our craftsmen for well over 200 years. Whether you’re a recent graduate or an experienced professional, Sazerac provides extraordinary opportunities for growth with competitive salaries and benefits in an exciting, entrepreneurial industry.

Job Description/Responsibilities

Sazerac is growing its U.S. Market Development team with Chains Market Development Representatives (MDRs) as part of a strategic company expansion. This role is designed for sales professionals who excel in high-volume merchandising, program execution, and incremental selling within major chain retail accounts.

The Chains MDR will focus on maximizing Sazerac’s brand presence by implementing merchandising programs, managing displays, and ensuring product availability while actively identifying upsell opportunities to drive sales growth. This position requires a results-driven, self-motivated individual who thrives in a fast-paced retail environment.

Additional Responsibilities For The Market Development Representative Include:

• • Execute merchandising and display programs in high-volume, national off-premise accounts.
  • Ensure planogram compliance, maintain shelf standards, and troubleshoot inventory challenges.
  • Develop and maintain strong relationships with retailer contacts to ensure continued brand visibility and incremental display space.
  • Work closely with distributor representatives to drive execution of national key programs and promotions.
  • Conduct regular store visits, ensuring promotional and merchandising execution aligns with company goals.
  • Identify opportunities to upsell and increase product penetration in each location.
  • Address inventory issues, stockouts, and retailer concerns in a timely manner.
  • Provide insights and feedback to the sales and marketing teams on competitive activity, product performance, and customer trends.
  • Ensure execution of special displays, secondary placements, and seasonal promotions.
  • Manage a unique daily route based on key account assignments and market geography.
  • Meet or exceed volume and distribution goals for assigned brands

Qualifications/Requirements

Required Qualifications:

• Bachelor Degree or equivalent experience
• Minimum 1 year of relevant professional experience, or for new college graduates,  a sales internship or full/part-time sales role (preferably in consumer goods)
• A valid driver's license
• Experience working with major national retailers (preferred but not required).Ability to work early morning hours (e.g., 6 AM - 2 PM shifts to align with retailer schedules).
• Valid driver's license and willingness to drive between multiple accounts daily.
• Strong organizational and time-management skills to maintain daily routes efficiently.
• Willingness to work in a fast-paced, high-volume retail environment.

Preferred Qualifications: 

• Minimum 2 years sales experience
• Market development and sales analysis experience
• Strong ability to self-manage and manage schedule to achieve results
• Experience building customer relationships

Culture and Benefits

A career at Sazerac offers you the opportunity to reach your full potential as part of a creative, decisive, high-performance team. Sazerac values the needs and wants of our team members and offers inclusive benefits to attract and retain the best talent. Our culture is built upon the values of hard work, diligence and personal responsibility.

Sazerac Team Members enjoy:

• Competitive Pay
• Comprehensive Benefits from Day One including medical, dental, vision, disability, and life insurance.
• Family Coverage: Options to cover family members, including domestic partners.
• 401(k) Plan: Immediate access to a matching 401(k) plan.
• Flexible Time Away: Enjoy paid time off (PTO), holidays, and parental leave.
• Mental Health and Wellness: Access to mental health care and wellness incentive programs.
• Educational Support: Benefit from tuition reimbursement and our scholarship program for dependents of Sazerac team members.
• Fun Extras: Enjoy branded apparel, fun events, and a team member bottle purchase program.
• Training and Development: Opportunities for professional growth and development.

Benefits, salary range, and programs may vary by role or location. The salary range for this role is $73,700-$110,600. For roles within our commercial team - the Salary range refers to base salary only and does not include car allowance, annual bonus, fuel or cell phone reimbursement. Please ask your Talent Acquisition Partner for more information about our total rewards package. Sazerac is committed to equality of opportunity without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.