Senior Business Development Representative

Overview

Who is RoadGuard?

Founded in 2024 by GeoStabilization International, RoadGuard brings together six industry-leading road safety companies dedicated to strengthening the nation’s roadways. The team’s combined expertise lies in crafting and implementing optimized solutions that prioritize the safety of individuals and improve infrastructure across the United States.

RoadGuard’s specialized services include guardrail/ guide rail installation, commercial fencing solutions, bridge railing services, highway signage, and specialty fabrication.

Mission

Be the spark that ignites our expansion into new markets. This is not a transactional sales role - it’s a strategic growth position embedded within one of the fastest-scaling road safety businesses in North America. You’ll generate, qualify, and nurture opportunities that will power RoadGuard’s evolution from a regional player into a national powerhouse.

What Sets the Role Apart

• Ground-Floor Impact: you'll be among the first wave of commercial talent in a breakout division with exponential growth potential.
• Builder’s Mentality Required: we’re not handing you territory - we’re asking you to shape how we develop, grow and win more business from our relationships.
• Fast Lanes, Not Guardrails: while we build guardrails, our culture removes them - favoring fast decisions, autonomy, and results over red tape.

Benefits

• Great medical, dental, and vision insurance options with additional programs available when enrolled

• Mental health benefits

• 401(k) plan to help save for your future including company match

• In addition to 7 observed holidays, salaried team members have flexible paid time off

• Paid parental leave

Responsibilities

• Envision the Market: build a vision for the regional market for projects from budget holders (highway departments, city and state governmental agencies) and regional prime contractors selling to the same entities we work with.
• Customer Engagement: proactively reach out to target clients via phone, email, social media, and in-person visits to create authentic connections and uncover needs.
• Lead Qualification: rigorously qualify prospects for fit based on budget, project readiness, decision-makers, and timing.
• Pipeline Advancement: maintain and actively manage your pipeline in our CRM, accurately documenting activity and moving deals forward.
• Bid Collaboration: partner closely with estimators and project managers to position our bids to win. You’re the client’s internal advocate.
• Market Intelligence: track industry shifts, competitive movements, and infrastructure trends to inform your outreach and pitch angles.
• Follow-Up Discipline: execute timely follow-ups, deepen client trust, and ensure no opportunity slips through the cracks.
• Sales Support: support quoting, demos, and client coordination to keep deals on track and internal handoffs smooth.

Qualifications

Required Qualifications

• 5+ years of professional experience in high-activity B2B sales or new business development.
• Demonstrated success in initiating, qualifying, and moving pipeline opportunities.
• High agency and ownership: an individual contributor who knows how to partner with internal stakeholders to improve systems and approaches for market penetration.
• Strong verbal & written communication with client- and solution-orientation.
• Experience managing multi-touch sales cycles and customer education.
• Infrastructure, construction, or DOT sales experience.

Preferred Qualifications

• Background in building out new territories and/or launching new product lines.
• Experience with CRM platforms (HubSpot, Salesforce, etc).
• Experience with Microsoft Office (Outlook, Excel, etc).

Leadership Qualities We’re Looking For

• Intellectual Sharpness: Must demonstrate rapid learning and application.
• Sales Discipline & Pipeline Management: Tracks metrics, maintains CRM hygiene, closes.
• Customer Engagement: Relationship builder with persistence and empathy.
• Creative Prospecting: Shows innovation in sourcing and pitching.
• Leadership Potential: Evidence of scale mindset and peer coaching.
• Self-Awareness: Must show humility, growth habits, and feedback use.

GeoStabilization International, LLC. is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.

This role will be high travel, but with regular in-office time in Erie, CO.

The expected annual base salary range for this position is $100,000.00 - $115,000.00, not including bonus or commission structure. Salary ranges are dependent on a variety of factors, including qualifications, experience and geographic location.