Marketing Lead

tajir· Marketing
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📍 LahoreFullTime

About this role

If you’re someone who loves building from zero to one and gets excited by solving real-world problems at scale, this role is for you.

As Marketing Lead at Tajir, you’ll build and scale the marketing engine behind Pakistan’s fastest-growing B2B commerce platform for kiryana stores. You’ll shape how retailers discover us, trust us, and continue choosing Tajir as their sourcing partner; directly influencing growth across cities.

About Tajir

Tajir is a new way for stores to buy inventory. Through the Tajir app, stores can order whenever they want, receive on-demand delivery, and choose from the largest selection of products available. Combined with transparent and competitive prices, Tajir takes a process that took a dozen hours every week and reduces it to a few minutes.

For brands, Tajir ensures that products are always reliably stocked at stores. Brands enjoy higher margin sales with zero additional investment.

Since our launch, we became the first company for Pakistan funded by Y Combinator, raised seed capital and further financing from Kleiner Perkins, and — most importantly — have served over 100,000 stores.

Today, Tajir helps stores save money and boost sales. Our vision is to provide every store in Pakistan the essential services it needs to grow.

Who we are looking for

  • Bachelor’s degree in any field.

  • 1-3 years of experience in marketing, preferably in startups.

  • Thrives in fast-paced, high-growth environments.

  • Data-driven mindset.

  • Excellent communication and interpersonal skills.

  • Experience working with Google Sheets/Excel.

What you will do

  • Design and execute co-funded campaigns with FMCG partners to drive incremental sales.

  • Lead the end-to-end acquisition of annual brand partnerships, pitching, negotiating, and formalizing multi-campaign agreements that generate sustained marketing revenue.

  • Plan and launch high-visibility campaigns within the Tajir app and its social channels to maximize retailer engagement.

  • Build and execute data-driven strategies to drive retailer acquisition and reduce churn.

  • Collaborate closely with Procurement and Operations to align inventory availability with campaigns.

  • Monitor campaign performance, adjust budgets based on ROI, and optimize for maximum efficiency.

  • Establish execution standards for creative outputs, messaging, and turnaround times to ensure consistent execution excellence.

Frequently Asked Questions

Is the salary disclosed for the Marketing Lead position at tajir?
The salary for this Marketing Lead role at tajir is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Marketing Lead position at tajir located?
This Marketing Lead role at tajir is based in Lahore. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Marketing Lead role at tajir full-time or part-time?
This is listed as a FullTime position. It is posted as a Marketing Lead role in the Marketing department at tajir.
Which team or department does the Marketing Lead at tajir belong to?
This Marketing Lead position is part of the Marketing department at tajir. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Marketing Lead position at tajir?
Click the "Apply Now" button on this page. You will be redirected to tajir's official application portal hosted on ashby where you can submit your application directly.
When was the Marketing Lead job at tajir posted?
This Marketing Lead position at tajir was posted on Feb 20, 2026. Apply as soon as possible — early applications are often reviewed first.
Marketing Lead
tajir
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You'll be redirected to tajir's official application page on Ashby ATS.