Senior Officer - Social Media

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About this role

Company Description

Seera is the new name for Al Tayyar Travel Group, the largest travel, and tourism group in the MENA region. Seera means journey. A symbol of change. A positive step into the future. We’re opening up the opportunity of travel for everyone by connecting cultures, through a balanced portfolio of trusted brands that consistently exceeds customer expectations.

Job Description

Seera is looking for a dynamic and independent individual who is experienced in Social Media campaign execution to join our ever growing Performance Marketing team. This individual will support campaign execution across platforms, data analysis and strategy for all Seera consumer travel entities - Almosafer and Lumi. You will contribute to drafting new and creative content ideas, executing campaigns, building vast audience segments across all channels, optimizing and reporting on the performance.

  • Define, plan and execute performance marketing campaigns across Snapchat, Twitter, Tiktok, Facebook, Instagram, and YouTube
  • Compile reports in order to aid analysis 
  • Analyze campaign performance & optimize campaigns
  • Be involved in training and organisational learning 
  • Understand and master internal data tools, Google Analytics and TalkWalker
  • Conduct competitive research in order to stay ahead of advertising trends and ahead of competition - maintain a professional knowledge of new/emerging trends 
  • Provide a detailed monthly and quarterly results overview and analysis to management
  • Develop Excel/Spreadsheet expertise in order to organise and analyze data 
  • Be able to use data as an asset in analysis of performance - with data being the change agent in driving and developing best practices
  • Participate and support in delivering data-driven insights to the wider performance marketing team
  • Experiment constantly with new creatives, copy, and channels to improve performance

Qualifications

  • 1-3+ years of experience in executing social media campaigns across all social media channels 
  • Language: Arabic proficiency is mandatory
  • Strong technical knowledge of Google Analytics and Microsoft Excel
  • Proficient in campaign/data analysis to drive optimizations and apply learnings effectively to future campaigns
  • Experience working on app install and ROI driven campaigns
  • Strong work ethic, valuing teamwork and  enthusiasm for collaboration  
  • Agency experience is preferred.

Additional Information

Frequently Asked Questions

Is the salary disclosed for the Senior Officer - Social Media position at seera?
The salary for this Senior Officer - Social Media role at seera is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Senior Officer - Social Media position at seera located?
This Senior Officer - Social Media role at seera is based in Dubai, Dubai, , United Arab Emirates, ae. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Senior Officer - Social Media role at seera full-time or part-time?
This is listed as a Full time position. It is posted as a Senior Officer - Social Media role at seera.
How do I apply for the Senior Officer - Social Media position at seera?
Click the "Apply Now" button on this page. You will be redirected to seera's official application portal hosted on smartrecruiters where you can submit your application directly.
When was the Senior Officer - Social Media job at seera posted?
This Senior Officer - Social Media position at seera was posted on Jun 22, 2022. Apply as soon as possible — early applications are often reviewed first.
Senior Officer - Social Media
seera
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