Senior Commercial Analytics Manager

Overview

The Commercial Analytics team provides the analytics and Insight for all things shopper and customer, enabling the RGM, Category Development and Sales teams to make better business decisions.

This role is responsible for our Shopper & RGM research agenda across the business, working closely with the Insight team and global/regional Category Development and RGM teams.

Responsibilities

The role has 3 primary areas of responsibility;

• • Responsible for the smooth day to day operation of the RGM Analytics Hub (an in-house descriptive analytics platform that’s live in 12 markets)
  • Identify and manage the delivery of developments to the RGM Analytics Hub. For example, incorporating new data sources, amending existing visualisations based on user feedback, rolling out existing advanced analytics to more markets

• • End to end management of the research process from identifying the business question, prioritising questions to answer/research to conduct, through to engaging the business to take action
  • Close collaboration with the RGM and Category teams both centrally and across regions
  • Ensuring the Insight lives beyond the individual market/category that the research was conducted on

• • For example, leading our Predictive/Prescriptive price and promotional analytics pilot

Developing existing research approaches to make them more efficient, more realistic, more engaging etc

Qualifications

• Experience: 5+ Years project ownership in commercial insights & Analytics within CPG/FMCG
• Ideally, but not essential, experience working in or for at least two markets outside of home country
• Sector: Blue Chip CPG/FMCG